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1.) EDITORIAL
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A "Warm" Welcome to All our New Subscribers.

My name is Debbie and I am the editor of The OnLine Exchange E-zine.
Because you are considered a loyal subscriber of ours,
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Please forward this e-zine to all your friends and co-workers who might be interested!

Until Next time,
 
Debbie Solomon
editor of The OnLine Exchange Ezine

 

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2.) HEADLINE ARTICLE
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Web Analytics

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We recently had a customer request that we offer web analytics software.  They didn't like the idea of giving all of their data to Google.

Who does?

They then listed a bunch of features they wanted to see in a web analytics package.

TestiVar has all of those features.  It looks like we need to update our sales page to highlight the use of TestiVar not only as a multi-variate testing tool, but also as a way of tracking the source of traffic and sales.

The current version of TestiVar allows you to track traffic by four different methods all at the same time.  Here they are:

1. Clickbank hoplink.  If you sell your product via Clickbank, TestiVar automatically shows you which sales came from Clickbank and even the affiliate ID of the Clickbank user.

2. URL.  TestiVar automatically captures the URL that was clicked on to lead to your sales page.  That's true even if someone clicks on a link and then bookmarks your page and comes back 20 times via the bookmark or by typing in your URL.  TestiVar still knows how they originally got to your sales page and will show you the URL of any traffic and sales.

3. Domain.  TestiVar also chops the URL down to a domain only so that you can see all of your traffic from Google Adwords or other advertising that will show separate URLs for each click.  With TestiVar, you can see your conversion ratio for each URL (each keyword you bid on in Google Adwords or other advertiser) and you can see your overall conversion rate, traffic and sales from Google as a whole.

4. A method you can control completely yourself.  If you can control the URL of the click, you can use the S parameter to set the source of the traffic and track that separately. 

If you are doing article marketing for instance, you can use a URL to your site that includes the s parameter and TestiVar keeps track of that traffic and gives you monthly reports on the source of your traffic, number of sales, conversion rate and visitor value.  You just send traffic to http://www.yourdomain.com/?s=xxxxx where xxxxx is a unique code for each article.  This gives you complete control over how you want to divide up your traffic reports.

All of this is built into the latest version of TestiVar.  You don't need any external tools to use TestiVar for web analytics.

Here is the URL for TestiVar if you don't yet use it for your multi-variate testing and web analytics needs:

http://www.diegonorte.com/prd/1004/

It is the most used software in our own business.  We use it for multi-variate tracking of sales pages, to improve business processes and yes... even web analytics.

Discover Copywriting Software That Improves Profitability Using Statistical Analysis To Mathematically Study Profitable Ads... 100% Guaranteed!
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4.) BIZ*TECH SAVVY SOLUTIONS
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Help and Support Center

When you're working on your computer, you sometimes just get stuck and need some help. Don't you just hate it when you call someone in a 
Support Center, and they can't speak English. Well, when that happens, if there's absolutely no one else around to answer your questions, try the Help and Support Center found under your Start menu - just go to Start and then click on the Help and Support option.

The Help and Support Center provides a place for you to ask questions about Help topics, tutorials, troubleshooting and other general support issues. The best thing of all is that it's located right there on your computer, so you don't have to waste time on the phone trying to get through to your provider. So, if you ever run into any problems when no one else is available to help, just keep the support center in mind.

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5.) EZINE A*D*VERTISING DETAILS
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A*dvertise with The OnLine Exchange TODAY:
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EZINE BUSINESS DIRECTORY
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The OnLine Exchange is brought to you by MarketingTrendz.  Please visit our directory of resources for helpful information for your online business.  

MarketingTrendz
http://www.marketingtrendz.com 

ONLINE EXCHANGE DIRECTORY & INFORMATION DATA
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PRIVACY POLICY-

ONLY subscribers who have personally and voluntarily subscribed to this Ezine will Receive it. We are 100% Opt-In. We will NEVER provide our subscriber list to ANYONE. We respect the privacy of our readers.

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CONTACT INFORMATION-

Editor: Debbie Solomon
http://www.marketingtrendz.com
MarketingTrendz
1640 West Sandpiper Circle
Pembroke Pines, FL 33026
support@marketingtrendz.com

_______________________


DISCLAIMER-

THIS DOCUMENT IS PROVIDED FOR INFORMATIONAL PURPOSES ONLY.
The information contained in this document represents the current view of MarketingTrendz on the issues discussed as of the date of publication. Because MarketingTrendz must respond to change in market conditions, it should not be interpreted to be a commitment on the part of MarketingTrendz and MarketingTrendz cannot guarantee the accuracy of any information presented. Information provided in this document is provided "AS IS" without warranty of any kind, either express or implied, including but not limited to the implied warranties of merchantability, fitness for a particular purpose and freedom from infringement. The user assumes the entire risk as to the accuracy and the use of this document.

All opinions and viewpoints in each editorial of The OnLine Exchange Ezine is expressed solely by the editor and writer, Debbie Solomon. The opinions set forth by the editor is not necessarily an interpretation of viewpoints made by the company.

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