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1.) EDITORIAL
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A "Warm" Welcome to All our New Subscribers.

This IS the height of season and now is the time to get your
business on the map!  The OnLine Exchange is a main source
for business exposure through a wide variety of A*d campaigns.
Act quickly to get your campaign started as early as this week!

The OnLine Exchange has DRASTICALLY SLASHED prices on ALL
AD Packages!  This is for a limited time only.  Your a.d can be placed as early
as this week if you move FAST! 
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Please be advised that this being the height of season, The OnLine Exchange
does send out more SpotLight Publications than normal. This is not to overwhelm
you with offers. The purpose is to give you more opportunity to increase your
business by extending more offers to increase profit potential.
The SpotLight publications is to HELP you. Do NOT delete them. Read them.
These are your fellow subscribers and we all want to support them. You never
know where the BIG BUCKS can be found.  It may be in a Spotlight Publication.

I see alot of new business entrepreneurs online,
and we do have many new subscribers.  The OnLine
Exchange has been in publication for 9 years.
We have quality readers and very competitive a.dvertising
packages.  So, please take a moment and review what
The OnLine Exchange has to offer.
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If you have any questions, suggestions, opinions,
please email us at:  marketingtrendz@comcast.net

Please forward this e-zine to all your friends and co-workers who might be interested!

Until Next time,
 
Debbie Solomon
editor of The OnLine Exchange Ezine

 

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2.) HEADLINE ARTICLE
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How To Get A 50% Opt-in Rate

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I sometimes get up to about 70%. I have found it nearly impossible to get more than 70%.

However, I have almost always found it possible to get at least 40% and after some optimization work to move that up to 50%.

Here are some tips to get to 50%:

1. Use multi-variant testing software. There are dozens on the market. Just do a search. I sell one of the best, but for this purpose any of my competitors would work just fine.

2. Keep it very simple. Try just a headline and testimonial followed by your opt-in box first. Test everything against not having it at all including the headline and testimonial.

3. On something this simple, aesthetics mean everything. Test all fonts, sizes and colors. Test size and shape of the opt-in box. Test using a fancy border, white and non-white backgrounds. All of the aesthetics mean a lot more than on a sales page where the message means more.

4. The message is important though. Once upon a time, you could get 30% by just popping up a signing box saying "Free Report" or "Get our newsletter." That is no longer true at all. Your headline and the testimonial you use must sell the visitor on opting in.

5. If you can't get to 50% with just a headline and testimonial, then it's time to pull out the big guns and add a graphic, a guarantee or even a video. Generally these will harm your conversion rate on an opt-in form, but in some markets they are necessary to get it up to the 50%. Wait until you have tried all combinations of just a headline and testimonial along with the opt-in form first, but be prepared to add these if you can't get past 40% with just a headline and testimonial.

For more information about running a successful Internet
business, visit Diego Norte's blog here:
http://www.DiegoNorte.com/






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4.) BIZ*TECH SAVVY SOLUTIONS
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Chat

By using the Audio Chat and Video Chat features found in most Instant Messaging programs you can keep in touch with friends over the internet. All you need is a microphone and/or a web cam on each end to enjoy real-time conversations without the long-distance phone rates.

---

Did you know that subscribers to Bob Osgoodby's F.ree Ezine the
"Tip of the Day" get a F.ree Ad for their Business at his Web
Site? Great Business and Computer Tips - Monday. Wednesday. And
Friday. Instructions on how to place an ad are in the Newsletter. 
Subscribe at: http://adv-marketing.com/business/subscribe2.htm 
 

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5.) EZINE A*D*VERTISING DETAILS
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A*dvertise with The OnLine Exchange TODAY:
Take advantage of our Established Ezine and YOUR A*D*
could be seen by over 18,000 Subscribers as soon as
this week. Start YOUR Success Story Today!

Get Spotlight solo a*ds as low as $25
Get Sponsor a*ds as low as $10
Get Classified a*ds as low as $5
L-I-M-I-T-E-D TIME ONLY....
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EZINE BUSINESS DIRECTORY
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The OnLine Exchange is brought to you by MarketingTrendz.  Please visit our directory of resources for helpful information for your online business.  

MarketingTrendz
http://www.marketingtrendz.com 

ONLINE EXCHANGE DIRECTORY & INFORMATION DATA
____________________


PRIVACY POLICY-

ONLY subscribers who have personally and voluntarily subscribed to this Ezine will Receive it. We are 100% Opt-In. We will NEVER provide our subscriber list to ANYONE. We respect the privacy of our readers.

______________________


CONTACT INFORMATION-

Editor: Debbie Solomon
http://www.marketingtrendz.com
MarketingTrendz
1640 West Sandpiper Circle
Pembroke Pines, FL 33026
support@marketingtrendz.com

_______________________


DISCLAIMER-

THIS DOCUMENT IS PROVIDED FOR INFORMATIONAL PURPOSES ONLY.
The information contained in this document represents the current view of MarketingTrendz on the issues discussed as of the date of publication. Because MarketingTrendz must respond to change in market conditions, it should not be interpreted to be a commitment on the part of MarketingTrendz and MarketingTrendz cannot guarantee the accuracy of any information presented. Information provided in this document is provided "AS IS" without warranty of any kind, either express or implied, including but not limited to the implied warranties of merchantability, fitness for a particular purpose and freedom from infringement. The user assumes the entire risk as to the accuracy and the use of this document.

All opinions and viewpoints in each editorial of The OnLine Exchange Ezine is expressed solely by the editor and writer, Debbie Solomon. The opinions set forth by the editor is not necessarily an interpretation of viewpoints made by the company.

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