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1.) EDITORIAL
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A "Warm" Welcome to All our New Subscribers.

Gear Up for the NEW YEAR! A*d space is filling up.
This IS the height of season and now is the time to get your
business on the map!  The OnLine Exchange is a main source
for business exposure through a wide variety of A*d campaigns.
Act quickly to get your campaign started as early as this week!

The OnLine Exchange has DRASTICALLY SLASHED prices on ALL
AD Packages!  This is for a limited time only.  Your a.d can be placed as early
as this week if you move FAST! 
www.online-exchange.com/advertise

Please be advised that this being the height of season, The OnLine Exchange
does send out more SpotLight Publications than normal. This is not to overwhelm
you with offers. The purpose is to give you more opportunity to increase your
business by extending more offers to increase profit potential.
The SpotLight publications is to HELP you. Do NOT delete them. Read them.
These are your fellow subscribers and we all want to support them. You never
know where the BIG BUCKS can be found.  It may be in a Spotlight Publication.

I see alot of new business entrepreneurs online,
and we do have many new subscribers.  The OnLine
Exchange has been in publication for 9 years.
We have quality readers and very competitive a.dvertising
packages.  So, please take a moment and review what
The OnLine Exchange has to offer.
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If you have any questions, suggestions, opinions,
please email us at:  marketingtrendz@comcast.net

Please forward this e-zine to all your friends and co-workers who might be interested!

Until Next time,
 
Debbie Solomon
editor of The OnLine Exchange Ezine

 

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2.) HEADLINE ARTICLE
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Do Pyramid Schemes Work?

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There are countless Pyramid Schemes out there that claim they're proven to work. Many advertize "As seen on 20/20 or Oprah." But, just because it has been publicized, that doesn't mean it actually works. It's very easy to see the $ dollar $ signs and jump right into trying whatever comes along. However, you must be careful and not waste your time or money on things that will not pay out.

There are so many Pyramid Schemes out there today that it's hard to know which ones might work or will not. Always be on the look out for things that seem "too good to be true" because they probably are. For example, here is a common Pyramid Scheme that has been going around for a long time:

Invest in one another! There is not cost to start up. Simply send $1 to each of the six people listed on the sheet, then reprint the sheet after taking the number one person off and placing your name in the sixth slot. Then send this to as many people as you can, the more people you send it to the more income potential you can expect.

Whenever you see things like this, the first thing you should ask yourself is this: How much will it actually cost me to do this? Most people don't think about things thoroughly before jumping into them. The most important thing is to look at the input you will be placing in the project versus the output of what will come from it. In the previous scenario before, you would need to figure in the cost of stamps, envelopes, paper, ink, and purchasing addresses to send the letters to.  It's very easy to overlook things even as simple as that.

Lets say that you chose to send out the above Pyramid Scheme to 200 people. The entire letter consists of six pages, which includes instructions on what to do for the next recipient, testimonials of people who have tried it and proved it works, and of course the page with the list of names of people you have to send money to. After buying the list of names to address your envelopes, the postage, and the supplies, you're looking at costs around $200. And this wasn't supposed to cost anything remember? Sure you're not paying someone to get started but it IS costing you money to do it, and most of the Pyramid Schemes out there work the same way.

Don't invest time and money into a project that will not pay out for your valuable time and effort put into it. Anything and everything you do should be done with this principle in mind: You should only do something up to the point where marginal benefit equals marginal cost. In other words, only continue doing something up to the point where it is no longer beneficial to you. If you're sending out 10 letters or 200, you should be able to see the benefit quickly and it should make a profit, not just a return on the money you spent preparing the project. If your only making back the money you put into the project, then you can count that as a loss!

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4.) BIZ*TECH SAVVY SOLUTIONS
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Delete History File

Every time you visit a web site, your browser stores the site address (and all the pages visited on that site) in a history file. This comes in really handy when you're trying to remember the URL of the site you were visiting the other day, or if you want to check up on what sites were visited by your kids.

With Internet Explorer, Netscape, and Firefox you can hit CTRL+H to view history. You can also delete any portion of the file you wish, so if there is no History File, or parts of it are gone, you can be sure someone wanted to be sure you didn't see where they were surfing.

----

Did you know that subscribers to Bob Osgoodby's F.ree Ezine the
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Friday. Instructions on how to place an ad are in the Newsletter. 
Subscribe at: http://adv-marketing.com/business/subscribe2.htm 
 

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5.) EZINE A*D*VERTISING DETAILS
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A*dvertise with The OnLine Exchange TODAY:
Take advantage of our Established Ezine and YOUR A*D*
could be seen by over 18,000 Subscribers as soon as
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EZINE BUSINESS DIRECTORY
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The OnLine Exchange is brought to you by MarketingTrendz.  Please visit our directory of resources for helpful information for your online business.  

MarketingTrendz
http://www.marketingtrendz.com 

ONLINE EXCHANGE DIRECTORY & INFORMATION DATA
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PRIVACY POLICY-

ONLY subscribers who have personally and voluntarily subscribed to this Ezine will Receive it. We are 100% Opt-In. We will NEVER provide our subscriber list to ANYONE. We respect the privacy of our readers.

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CONTACT INFORMATION-

Editor: Debbie Solomon
http://www.marketingtrendz.com
MarketingTrendz
1640 West Sandpiper Circle
Pembroke Pines, FL 33026
support@marketingtrendz.com

_______________________


DISCLAIMER-

THIS DOCUMENT IS PROVIDED FOR INFORMATIONAL PURPOSES ONLY.
The information contained in this document represents the current view of MarketingTrendz on the issues discussed as of the date of publication. Because MarketingTrendz must respond to change in market conditions, it should not be interpreted to be a commitment on the part of MarketingTrendz and MarketingTrendz cannot guarantee the accuracy of any information presented. Information provided in this document is provided "AS IS" without warranty of any kind, either express or implied, including but not limited to the implied warranties of merchantability, fitness for a particular purpose and freedom from infringement. The user assumes the entire risk as to the accuracy and the use of this document.

All opinions and viewpoints in each editorial of The OnLine Exchange Ezine is expressed solely by the editor and writer, Debbie Solomon. The opinions set forth by the editor is not necessarily an interpretation of viewpoints made by the company.

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