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1.) EDITORIAL
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A "Warm" Welcome to All our New Subscribers.

Now is the time many entrepreneurs are strategizing their advertising campaigns for
the height of season.  Get a few steps ahead of the game and start working on your
holiday campaigns.  It is NOT too early. 

I see alot of new business entrepreneurs online,
and we do have many new subscribers.  The OnLine
Exchange has been in publication for 9 years.
We have quality readers and very competitive a.dvertising
packages.  So, please take a moment and review what
The OnLine Exchange has to offer.
www.online-exchange.com/advertise

If you have any questions, suggestions, opinions,
please email us at:  marketingtrendz@comcast.net

Please forward this e-zine to all your friends and co-workers who might be interested!

Until Next time,
 
Debbie Solomon
editor of The OnLine Exchange Ezine

 

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2.) HEADLINE ARTICLE
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The Real Value Of An Expired Domain
By  John Kuo
 

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Newbie expired domain traders often find it very difficult to asses the real value of their domains. In fact, judging the real quality of an expired domain that you are thinking of buying could be a hard game. However, when you understand the basics and fundamentals of expired domain industry, how it operates and works, how you can sell a good domain to a prospective buyer and how you can extract maximum benefits from an domain expired, then it becomes possible to create a blueprint for generating a substantial amount of online income.

Knowing more about the expired domain that you wish to purchase will help you in the long run. There are several tools that come handy, while you search for a very good expired domain. Here are some of them:

Using Wayback Archive: This is an excellent utility that can help you know more about the quality of expired domain that you are planning to buy. With this tool, you can inspect how a domain looked in the past, what was the main activity, what were the products sold or what type of information provided there. Knowing about the antecedent of an expired domain will help you in designing a solid future strategy for your business.

Using Linkpop feature: This is a tool that finds out the total sum of links to other productive web sites. This is a utility that also helps you detect the number of links and incoming traffic to a domain.

Overture with and without extensions: Overture Keyword Selector Tool is an excellent tool that displays how many times a search was made in one of the major search engines for a specific period, say one month. 

Google Pagerank or PR: This is yet another tool that helps you find out a particular expired domain’s commercial importance, by the total number of votes it received by links and sources from other web portals.

Alexa Ratings: This web site ranks a particular web domain by the total number of visitors to a particular web site. The user must use Alexa.com web site tool bar to conduct the search.

These wonderful tools come very useful and handy, when you want to assess and evaluate the quality of a particular expired domain. However, the most important factors that you must consider before buying an expired domain are:

a)Accuracy of Linkpop estimates
b)Most probable incoming traffic and links
c)Overture Keyword tool evaluation to test what advertisers are paying for targeted traffic.
d)Checking to see, if the expired domain in question provides a click through rates of
    about 5%. This is often the most difficult part of the exercise.

In the end, the choosiest domain is the one that provides you an excellent opportunity to extract and squeeze the best possible income.  A good expired domain is also the one that provides you an excellent click through rate when you expose it to a lucrative domain parking or PPC campaign. 


John Khu is an author and also a seasoned professional with vast experience in expired domain name business. He is the owner of the path breaking web site called http://www.expireddomainsecret.com which provides complete and up-to-date information on expired domains and their eternal secrets.

 

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4.) BIZ*TECH SAVVY SOLUTIONS
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Clean Keyboard

Have you been noticing a lot of dust and dirt (or maybe even some food pieces) stuck between the keys on your keyboard? Has it been bothering you? Would you like to clean it all out? If so, just follow these four steps for basic keyboard cleaning and you'll have your keyboard looking shiny and new again in no time!

First of all, you'll want to turn off your computer and unplug your keyboard.

1.) Turn your keyboard over and try to shake out any dust, dirt, food, etc. particles that you can.

2.) It is suggested to get a can of compressed air and spray it over the keys to remove any extra debris that may be lying in between the cracks. Compressed air should be available at any computer or photo store. Also, you can read here for some tips on buying the right kind of canned air.

3.) Take a slightly damp cloth and run it over the keys to remove any fingerprints and any other dirt that might be settling in on your keys.

4.) Take your vacuum's dusting brush attachment and set it on a low mode. Just run it over the keyboard to make sure all remaining particles of dust, dirt, food, etc. are removed.

Now, if you need to do a more serious cleaning because you have sticky keys or your keyboard is just so filthy, you can't stand it, take caution and follow the rest of these steps (continued from the steps mentioned above).

First, make sure you keep track of where the keys are placed on your keyboard so that you're able to put them back on in the right order. You may want to draw yourself a picture of some sort to keep track of them as well.

Now, using a small screwdriver, carefully remove all of the smaller keys. You're not going to want to take off the larger keys, like the Space bar, Shift, Enter or Tab, because those are extremely difficult to get back on.

Next, go back to using your compressed air to clean out all of the leftover dirt that is refusing to budge. If you have any stains underneath the keys, use the damp cloth like before to get rid of those as well. Once you've got it cleaned like you want it, put the keys back in their places. Each of them should snap right back on, but be careful while doing this. Also, test each key as you go, just to make sure they're working. When you're all finished, plug your keyboard back in and try out all of the keys to make sure everything is back to normal and working the way you want it to.

Note: Please remember that the second set of steps should only be used if your keyboard is extremely dirty or clogged. You need to take special precaution when using those methods.

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5.) EZINE A*D*VERTISING DETAILS
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EZINE BUSINESS DIRECTORY
__________________

The OnLine Exchange is brought to you by MarketingTrendz.  Please visit our directory of resources for helpful information for your online business.  

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ONLINE EXCHANGE DIRECTORY & INFORMATION DATA
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PRIVACY POLICY-

ONLY subscribers who have personally and voluntarily subscribed to this Ezine will Receive it. We are 100% Opt-In. We will NEVER provide our subscriber list to ANYONE. We respect the privacy of our readers.

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CONTACT INFORMATION-

Editor: Debbie Solomon
http://www.marketingtrendz.com
MarketingTrendz
1640 West Sandpiper Circle
Pembroke Pines, FL 33026
support@marketingtrendz.com

_______________________


DISCLAIMER-

THIS DOCUMENT IS PROVIDED FOR INFORMATIONAL PURPOSES ONLY.
The information contained in this document represents the current view of MarketingTrendz on the issues discussed as of the date of publication. Because MarketingTrendz must respond to change in market conditions, it should not be interpreted to be a commitment on the part of MarketingTrendz and MarketingTrendz cannot guarantee the accuracy of any information presented. Information provided in this document is provided "AS IS" without warranty of any kind, either express or implied, including but not limited to the implied warranties of merchantability, fitness for a particular purpose and freedom from infringement. The user assumes the entire risk as to the accuracy and the use of this document.

All opinions and viewpoints in each editorial of The OnLine Exchange Ezine is expressed solely by the editor and writer, Debbie Solomon. The opinions set forth by the editor is not necessarily an interpretation of viewpoints made by the company.

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