January 31, 2008 Issn:1528-3992 - Circulation:18,000+

Copyright©2008 
All Rights Reserved

 "Never measure the height of a mountain until you have reached the top.
Then you will see how low it was."

 - Jacqueline Kennedy Onassis, U.S. First Lady

In This Issue...

1. A Word from the "Editor"
2. HeadLine Article:
Pitfalls To Avoid In the Software Business
3. Interactive Clas^sifieds
4. Parents Time-Out- Flower Power
5. Hot Biz*Tip-Desktop Cleanup

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1.) A WORD FROM THE "EDITOR"
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A Warm welcome to all our new subscribers.

Hello Subscribers,

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If you have any questions, suggestions, opinions,
please email us at:  marketingtrendz@comcast.net



Have a GREAT Weekend!

Best Regards,
Debbie Solomon 
marketingtrendz@comcast.net 


Please forward this e-zine to all your friends and co-workers who might be interested!


 

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2.) HEADLINE ARTICLE
__________________

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Pitfalls To Avoid In the Software Business

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As an entrepreneur or internet marketer making information
products diving into the software business can be both very
lucrative and yet very challenging. Typically you will need
to outsource your programming projects to outside help
found on elance (www.elance.com), rentacoder
(www.rentacoder.com) or another third party. Here are the
three major mistakes to avoid when embarking on any
software development project to ensure your software
projects get completed on time and error free.

Get Some Testers
Anyone who has been writing software knows the importance
of testing. Call up the help from your mailing list and ask
some of them to be beta testers in return for feedback and
a free copy of the program. It is important to use end
users of the product because they always seem to find a way
to use your program in ways never thought possible.

Avoiding the Creep
The creep, also known as feature creep is public enemy
number one of any software. It has caused more project
delays, cost overruns and software bugs then most any of
the other problems combined. Most people rush right into
adding features in the middle of things, avoid that and
instead commit to a firm set of specifications at the onset
of the project and do not change them until it has been
completed and tested.

Scrub Data
If your programs have data entry fields never anticipate
them entering anything in correctly. Dates, numbers, even
text fields all need to be validated, verified and scrubbed
when the enter key is pressed or the button is clicked.
Never leave an entry field unchecked!

By far and large I have found through the years that the
number one project killer is scope creep. It is best to
avoid it like the plague, when it comes to getting feedback
from your users for potential enhancements only implement
the top one or two on the list and send the software out to
beta testers for testing after the code has been changed.
Many times your end users will hound you to implement
feature x as if they can't live without it, resist these
temptations.


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4.) PARENTS TIME-OUT
______________________

Time Out for Parents

Welcome Parents. It is time for a little Time-Out. Running an online business or working outside of the home takes much time and effort away from your family.
This weekly feature is committed to helping parents take back that quality time and devote it more fully to spending it with their children.

Check out this week's features:

«¤»¥«¤»§«¤»¥«¤»§«¤»¥«¤»§«¤»¥«¤»§«¤»¥«¤»§«¤

Time Out for the Week - Flower Power
What's for Dinner? - Brachiole (Italian Steak Rolls)
Just for You - Make Time For a Relaxing Break 
Site of the Week - Just Imagine

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Follow the link below to see what it is all about!  You owe it to yourself and your children!

http://www.parentstime-out.com

This page is designed to be simple and easy to follow.  Our goal is to keep it short and simple each week, allowing you to maximize your family time.

You can find all of our Time Out editions archived at http://www.parentstime-out.com/archives.htm
 


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5.) HOT BIZ*TIP
_____________________

Desktop Cleanup

Do you have a lot of icons sitting on your desktop that you don't use very often? Believe it or not, the more you have on your desktop, the longer it takes when starting your computer.  That's why I have a folder on my desktop that is used just for the icons that I hardly ever use.

If you would like one, it's very easy to do this. Just right click anywhere on your desktop and click New, then Folder. This will pop up a new folder right next to your other icons. Find that and then type in what you want to call it. I named mine "More Icons," but you can name it whatever you want. Just make sure you call it something that will remind you of what it is.

Once you have the folder named, you can just drag and drop the other icons that you don't use into that folder. Is as easy as that! If you ever need to access any of those icons, you can just double click on your new folder and all of them will be waiting for you. They're not deleted from your computer, they're just put on hold. Now you have room for your favorite picture as wallpaper dead smack in the middle of your desktop.



----

Did you know that subscribers to Bob Osgoodby's F.ree Ezine the
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Friday. Instructions on how to place an ad are in the Newsletter. 
Subscribe at:
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 E-ZINE ADVERTISING & RESOURCES

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ONLINE EXCHANGE INFORMATION DATA
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PRIVACY POLICY-

ONLY subscribers who have personally and voluntarily subscribed to this Ezine will Receive it. We are 100% Opt-In. We will NEVER provide our subscriber list to ANYONE. We respect the privacy of our readers.

______________________


CONTACT INFORMATION-

Editor: Debbie Solomon
Publisher: Sara Hardy
http://www.marketingtrendz.com
MarketingTrendz
1640 West Sandpiper Circle
Pembroke Pines, FL 33026
support@marketingtrendz.com


_______________________


DISCLAIMER-

THIS DOCUMENT IS PROVIDED FOR INFORMATIONAL PURPOSES ONLY.
The information contained in this document represents the current view of MarketingTrendz on the issues discussed as of the date of publication. Because MarketingTrendz must respond to change in market conditions, it should not be interpreted to be a commitment on the part of MarketingTrendz and MarketingTrendz cannot guarantee the accuracy of any information presented. Information provided in this document is provided "AS IS" without warranty of any kind, either express or implied, including but not limited to the implied warranties of merchantability, fitness for a particular purpose and freedom from infringement. The user assumes the entire risk as to the accuracy and the use of this document.

All opinions and viewpoints in each editorial of The OnLine Exchange Ezine is expressed solely by the editor and writer, Debbie Solomon. The opinions set forth by the editor is not necessarily an interpretation of viewpoints made by the company.

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