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1.) A WORD FROM THE "EDITOR"
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A Warm welcome to all our new subscribers.

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If you have any questions, suggestions, opinions,
please email us at:  marketingtrendz@comcast.net

Have a GREAT Weekend!

Best Regards,
Debbie Solomon 
marketingtrendz@comcast.net 

Please forward this e-zine to all your friends and co-workers who might be interested!

 

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2.) HEADLINE ARTICLE
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Basics and Common Sense of Email Marketing

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Today, Email marketing has emerged as a great tool to
keep your prospective and current customers updated about
your company's new offers and services. Simply put, it is
sending messages to your clients and is an effective way
of communicating with them.

Consider a salesperson and the verbal techniques he/she
adopts to persuade you to buy a product and the same applies
to email marketing. In email marketing you are not
face-to-face with your prospects. Your message is the only
way through which you present your company and products.

You must first understand the basic, common sense of email
marketing before attempting to start a campaign. Like in
social life, email also demands "etiquette" of presentation.
Your email should make an impact on the reader and leave him
asking for more. Some basic issues which look simple but can
turn off your customer are discussed below.

Keep it Short and Simple

KISS - is a well known acronym for Keep it Short and Simple.
Customers don't like long winding messages about the
products and services of a company. They like crisp, to the
point, well written messages. On the other hand, KISS does
not mean writing everything in just one paragraph.  You
must avoid long sentences and paragraphs. Customers get
tired reading from one end of the sentence to the other.
You must help the reader relax while reading your message.
Ultimately, the reader should leave your message with a
positive, pleasing thought about you and your products.

Format it Well

Before using capital letters in your message think for a
while. An email message written all in capital letters
doesn't look very presentable. Use capital letters only in
important words or sentences because if you write the whole
message in capital letters it looks more like a bombardment
and nobody wants to read it.

Check your Grammar and Spellings

Imagine reading a sales copy that is full of spelling and
grammatical mistakes. Would you like to read such a message?
Therefore, keep the customer in your mind while writing
messages. If you want your customer to take you seriously
check for all possible grammar and spelling mistakes before
hitting that send button.

You can gain the trust of the customers through Correct
grammar and spelling. Mistakes in this area can easily
turnoff customers from your otherwise good quality products.

In Internet marketing presentation is critical. Your
marketing campaign is your ambassador for your company and
your products. A wrong presentation can mean huge loss
in sales. Therefore take care of the smallest detail to
avoid the disappointments.


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Discover how you can purchase visitors at a low flat-rate
who are qualified prior to clicking on your link.
For further information on how to drive
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4.) PARENTS TIME-OUT
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Time Out for Parents

Welcome Parents. It is time for a little Time-Out. Running an online business or working outside of the home takes much time and effort away from your family.
This weekly feature is committed to helping parents take back that quality time and devote it more fully to spending it with their children.

Check out this week's features:

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Time Out for the Week - Sticker Solution
What's for Dinner? - Angel Hair Pasta Toss
Just for You - Little Johnny
Site of the Week - Chocolate Town, USA

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Follow the link below to see what it is all about!  You owe it to yourself and your children!

http://www.parentstime-out.com

This page is designed to be simple and easy to follow.  Our goal is to keep it short and simple each week, allowing you to maximize your family time.

You can find all of our Time Out editions archived at http://www.parentstime-out.com/archives.htm
 

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5.) HOT BIZ*TIP
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Easy Shut Down 

Have you ever found yourself wishing that Windows
wouldn't ask you if you really want to shut down after you've
gone to all the trouble of hitting the Start button, then Shut Down? 


XP Users: 

1. Right click the Desktop and select New/Shortcut 
2. A screen will appear asking you for a Command Line. 

Here's what you put in that box: 
For Shutdown: Shutdown -s -t 0
For Restart: Shutdown -r -t 0 
For Log Off: Shutdown -l -t 0 

After you've decided which of the above options to use, click
the Next button and give the shortcut an appropriate name. Now
that you have the nifty little shutdown shortcut on your
desktop, you may want to drag it to your taskbar for easier
access (and less chance of an accidental click). 



-----

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Subscribe at: http://adv-marketing.com/business/subscribe2.htm 

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 E-ZINE BUSINESS DIRECTORY & RESOURCES

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EZINE BUSINESS DIRECTORY
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The OnLine Exchange is brought to you by MarketingTrendz.  Please visit our directory of resources for helpful information for your online business.  

• PARTNERS-2-SUCCESS

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ONLINE EXCHANGE INFORMATION DATA
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PRIVACY POLICY-

ONLY subscribers who have personally and voluntarily subscribed to this Ezine will Receive it. We are 100% Opt-In. We will NEVER provide our subscriber list to ANYONE. We respect the privacy of our readers.

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CONTACT INFORMATION-

Editor: Debbie Solomon
Publisher: Sara Hardy
http://www.marketingtrendz.com
MarketingTrendz
1640 West Sandpiper Circle
Pembroke Pines, FL 33026
support@marketingtrendz.com

_______________________


DISCLAIMER-

THIS DOCUMENT IS PROVIDED FOR INFORMATIONAL PURPOSES ONLY.
The information contained in this document represents the current view of MarketingTrendz on the issues discussed as of the date of publication. Because MarketingTrendz must respond to change in market conditions, it should not be interpreted to be a commitment on the part of MarketingTrendz and MarketingTrendz cannot guarantee the accuracy of any information presented after the date of publication. Information provided in this document is provided "AS IS" without warranty of any kind, either express or implied, including but not limited to the implied warranties of merchantability, fitness for a particular purpose and freedom from infringement. The user assumes the entire risk as to the accuracy and the use of this document.

All opinions and viewpoints in each editorial of The OnLine Exchange Ezine is expressed solely by the editor and writer, Debbie Solomon. The opinions set forth by the editor is not necessarily an interpretation of viewpoints made by the company.

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