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OnLine
Exchange e-Zine
...A
Realm of Information for the Avid Internet Marketer
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April 20 , 2006 |
Issn:1528-3992
- Circulation:20,000+ |
Copyright©2006 All Rights Reserved
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"If you're laser beam focused on your "to do" list at the
expense of seeing what is happening around you, you may be able
to check items off the list and not meet your desired outcome."
-- Jim Canterucci, author of Personal Brilliance |
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In This Issue...
1.
A Word from the "Editor"
2. HeadLine Article: "My ebay selling secrets"
3. Interactive Clas^sifieds
4. Parents Time-Out- Easy Tie Dye
Socks
5. Hot Biz*Tip- Autocomplete
OnLine Exchange Directory & Information
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This EDITION of THE ONLINE
EXCHANGE e-zine is brought to you by our:
TOP-STAR Sponsor:
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-Our Focus: To bring
you cost effective marketing strategies and implementation.
-Our Goal:
To provide you measurable results in business media and
marketing operations.
If subscribers can relate to, learn
from, share with, and trust the publisher...then he or she has
earned a well-deserved foundation for loyalty and success
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1.)
A WORD FROM THE "EDITOR"
___________________
A Warm welcome to all our new
subscribers.
I'd like to take a moment to get your feedback
on our e-zine. We have been in publication for
almost 7 years now. But we are only as good as
our subscribers make us. And if you don't get feedback,
suggestions and opinions, we cannot grow and improve
as an e-zine. If there is something you can suggest
to make our e-zine more effective, please email me
and let me know. We are always looking to improve
in anyway possible.
I'd love to hear your opinions. Any suggestions,
ideas or questions? Feel free to email me:
marketingtrendz@comcast.net
Have a GREAT Weekend!
Best Regards,
Debbie Solomon
debbiesolomon@comcast.net
Please forward this e-zine to
all your friends and co-workers who might be interested!
[Back
to the Table of Contents]
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2.)
HEADLINE ARTICLE
__________________
«¤»„«¤»§«¤»„«¤»§«¤»„«¤»§«¤»
"My ebay selling secrets"
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What are the ebay selling secrets that so many ordinary men and women
use to make themselves a full time income (or significantly more) on ebay
these days?
It is obvious that you will have to be serious about your business if you are
going to make it big on ebay - just like in any other business activity. As such
there are a lot of things to consider, like a good business proposition,
marketing, customer service etc.
However, for anyone trying to sell anything on ebay there are actually two
"secrets" that will make a world of difference.
The ebay selling master knows that...
I remember hearing a Chinese story once, about a master doll maker; His
most talented apprentice had become a very skilful doll maker himself. But,
although his dolls where technically just as good as the masters, there was
still something missing. Something so obvious that anyone could tell the
difference, yet no one could put their finger exactly on what made the
masters dolls so much more impressive.
Finally, on the masters deathbed, the apprentice asked the master what his
big secret was. The master then took one of the dolls that the apprentice
had made, gave it's face a gentle push so that the mouth and eyes lifted
into a friendly smile.
This was the whole secret.
Now, like I said there is obviously more to it than this when it comes to
selling professionally on ebay. But the two most critical elements to any ebay
auction are
- The item description
- A good picture of the item
Getting these right sounds simple enough, but as a customer you will still se
a great deal of poorly written descriptions and non-representative images, or
no image at all. This will, in most cases, make you as a potential buyer think
twice before placing any bids with this particular ebay merchant.
An item description that sells
The most important part of any eBay listing is the description of the item.
Get this right as a seller, and you have already won half the battle.
It is easy to understand that the description should "sell" the item for you,
but don't go overboard and write a "shopping channel" style sales pitch. In
fact, the most important thing is that the buyer gets as good a picture as is
possible about the product, without holding it in his or her own hands.
Think about it for a moment, if you where going to bid a lot of money on
something. you would definitely want to know that it's wort bidding for in
the first place - right?
You want to know exactly what model, year, manufacturer etc. the item in
question is. Is it used or brand new? Perfect condition or slightly damaged? If
it's some kind of clothing, is it definitely your size etc.?
For whatever you are selling you want to place yourself in the customers
shoes and ask yourself: "what would I want to know about this product?".
Then be as thorough and honest as possible about your items peculiarities in
your description. And if someone emails you with a follow-up question, be
quick to respond. If you are selling a certain type of product on a continuous
basis, it is naturally also a good idea to keep track on what additional
questions you get, in order to further improve your item descriptions.
A great description will bring you the right kind of customers, who feel
comfortable with buying from you. Make a really cryptic or outright deceitful
description and you risk end up being regarded as another ebay con artist.
A picture sells more than a thousand words?
As an ebay professional you will definitely want to brush up on your skills in
photography. A good picture will by no means cover up for a poor item
description, but it will definitely help tip the scales even further in your
favour. Leaving the picture out is simply not an option in most scenarios.
Trust me, the additional effort spent on this will pay you back in spades.
It is no coincidence that most ebay PowerSellers are also pretty skilled
photographers. Buing that shimmering dress or antique vase feels so much
better, after having seen a picture of tha actual product.
The only situation where you could use some type of stock photo, is if you
are selling some kind of brand new product that will look the same no matter
where the customer buys it. Still, if the manufacturer can't provide you with
attractive and detailed photos, you might want to take your own pictures
anyway.
Good digital cameras are cheap these days, so every ebay entrepreneur
should definitely have one.
If you are aiming for long term success on ebay, there are definitely many
other things you will need to learn. But mastering the item description and
photo will definitely be one of main the goals on your journey towards ebay
selling mastery.
_________________________________________________________
Tim Andersson is the author of the popular ebook eBay mastermind. More
ebay selling secrets, tips and information is available on his web site
http://www.ebay-central.info/
[Back to the Table of
Contents]
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3.)
INTERACTIVE CLASSIFIEDS
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[Back to the Table of
Contents]
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4.)
PARENTS TIME-OUT
______________________
Time Out for Parents
Welcome Parents. It is time for a little Time-Out. Running an online
business or working outside of the home takes much time and effort
away from your family.
This weekly feature is committed to helping parents take back that
quality time and devote it more fully to spending it with their
children.
Check out this week's features:
«¤»„«¤»§«¤»„«¤»§«¤»„«¤»§«¤»„«¤»§«¤»„«¤»§«¤
Time Out for the Week - Easy Tye-Dye Socks
What's for Dinner? - Chili Pies
Just for You - Ten Easy Ways To Cultivate Cash
Site of the Week - KIDZ County Fair
«¤»„«¤»§«¤»„«¤»§«¤»„«¤»§«¤»„«¤»§«¤»„«¤»§«¤
Follow the link below to see what it is all about! You owe it to
yourself and your children!
http://www.parentstime-out.com
This page is designed to be simple and easy to follow. Our goal
is to keep it short and simple each week, allowing you to maximize
your family time.
You can find all of our Time Out editions archived at http://www.parentstime-out.com/archives.htm
[Back
to the Table of Contents]
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5.)
HOT BIZ*TIP
_____________________
Autocomplete
Some of us like having our browser remember passwords and
usernames for us. All that's required when you go back to the
site is a quick double-click of the username box. Instantly, a
little drop down box appears with your username in it. Just
click that username and it automatically fills in both the name
and the password for you. Cool huh?
What do you do however, if you have an entry or two that is
incorrect? You know, maybe you accidentally typed your address
wrong once, and now every time you type your address in, you get
the little drop down with the incorrect address sitting there.
What can you do?
Arrow down to the offending entry and tap your Delete key - easy
as that.
Finally, it should go without saying that using this
autocomplete feature is not a very secure way to use your
computer. If anyone else has access to it, they can easily get
into any of your password protected sites plus gain access to
your personal information.
-----
Did you know that subscribers to Bob Osgoodby's F.ree Ezine the
"Tip of the Day" get a F.ree Ad for their Business at his Web
Site? Great Business and Computer Tips - Monday. Wednesday. And
Friday. Instructions on how to place an ad are in the Newsletter.
Subscribe at: http://adv-marketing.com/business/subscribe2.htm
[Back to the Table of Contents]
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E-ZINE
BUSINESS
DIRECTORY & RESOURCES
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EZINE
BUSINESS DIRECTORY
__________________
The OnLine Exchange is
brought to you by MarketingTrendz. Please visit our directory of
resources for helpful information for your online
business.
You can find all this and
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http://www.marketingtrendz.com
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______________________
CONTACT INFORMATION-
Editor: Debbie Solomon
Publisher: Sara Hardy
http://www.marketingtrendz.com
MarketingTrendz
1640 West Sandpiper Circle
Pembroke Pines, FL 33026
support@marketingtrendz.com
_______________________
DISCLAIMER-
THIS DOCUMENT IS PROVIDED FOR INFORMATIONAL
PURPOSES ONLY.
The information contained in this document represents the current view
of MarketingTrendz on the issues discussed as of the date of
publication. Because MarketingTrendz must respond to change in market
conditions, it should not be interpreted to be a commitment on the
part of MarketingTrendz and MarketingTrendz cannot guarantee the
accuracy of any information presented after the date of publication.
Information provided in this document is provided "AS IS"
without warranty of any kind, either express or implied, including but
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a particular purpose and freedom from infringement. The user assumes
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All opinions and viewpoints in each editorial of The OnLine Exchange
Ezine is expressed solely by the editor and writer, Debbie Solomon.
The opinions set forth by the editor is not necessarily an
interpretation of viewpoints made by the company.
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Contents]
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