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1.) A WORD FROM THE "EDITOR"
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A "Warm" Welcome to All our New Subscribers.

When is the height of season?
Most people think the height of season is at 
Christmas time.  But, in all actuality, that is just
the very beginning of the height of season for online
marketers.  Though, when it comes to doing business
on the internet, all the time is a good time to increase
revenue.  The fact is...once December hits, you are in
the beginning of season.  This season lasts throughout
April.  This is the BIG time of year for online marketers
to advertise their business. This is no time to slack.
This is when you need to spend money to make money.
So get moving....The height of season doesn't last all year!

If you have any questions, concerns, ideas, suggestions
or opinions, You can email me directly at: 
marketingtrendz@comcast.net 
We look forward to hearing from you!

Please forward this e-zine to all your friends and co-workers who might be interested!

Until Next time,
 
Debbie Solomon
editor of The OnLine Exchange Ezine

 

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2.) HEADLINE ARTICLE
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The 900-Pound Monkey On Your Back
Copyright 2006 by Willie Crawford

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Many years ago, I was a young, U.S. Air Force major, working 
an office job Hawaii. This "seasoned," gruff-but-fatherly
colonel peered over my shoulder as I worked, and asked what
I was doing. I explained that I was writing a paper to 
help another major document a problem for the general. He
asked why, and I explained that I was the expert on the
topic.

The lesson that colonel taught me that day changed my 
life, and continues to help my online business grow. You 
see, I had allowed the other major, who had a big 
challenge, simply pass it along to me because it was
something I felt very comfortable with. I had TONS of other
things I needed to get done, but I had allowed a co-worker
to get me to do his work.

What that colonel explained to me that day was that all my
life I would have people come to me with "900-pound monkeys
on their backs." He explained that often there's nothing they
would like better than to take the monkey off their back
and put it on someone else's. He went on to explain that
it's nice to help people, but often DUMB to just let them
dump their work on you.

As I look around me in the online world everyday, I 
witness people allowing others to take 900-pound monkeys
that are on their backs... and place those monkeys on other's
backs. I see this as a PROBLEM many times because in the
process of agreeing to take on someone else's problem,
the "volunteer" often puts his own projects on hold. 

I often hear those who've taken on others' problems
complaining about not having the time to finish their
own projects. I sometimes politely point out that it's 
their fault.

Let's look at a few concrete examples...

Often, I see people on discussion boards ask how to
fix an html problem, modify a graphic, or perhaps
improve on a webpage. Sometimes, those of us who are
very comfortable with doing these things volunteer to
take a minute and quickly fix the problem. This only
becomes a "900-pound monkey" when it takes longer to
do the favor than expected, or we get talked into
making additional changes or revisions. Then a favor
can quickly turn into a JOB that you should be
charging for!

I often see us volunteering to do these favors for
others as a means of procrastinating. We have a major
project that we really should be working on, but it
seems so massive that we look for other things to do
to prevent getting started. Any convenient excuse
will do, and that excuse is often that someone else
needs our help. The fact often is that OUR projects
are what need our attention :-)

I'm NOT saying that you should not do favors for
others. However, you do need to fully define the
scope of what you're volunteering for. You need
to confirm that you're not offering to transfer that
900-pound monkey onto your back so that the other
person can go sit around on the beach. 

Examples of things Internet marketers often
volunteer for that turn into 900-pound monkeys...

- Fixing an html or script problem
- Rewriting a salesletter
- Designing a graphic
- Fixing up a PDF file
- Editing some audio

The list could be a lot longer. 

Now here's the really strange thing about the
things we often volunteer to do for others. They
are often things that we have personally grown to
consider "not the best use of our time." So we
have started outsourcing these things when they
need doing in our own businesses. Yet we often 
volunteer to do them for others. 

As you go through your day, and find yourself 
feeling overwhelmed with so many things to do, stop 
for a second and consider... if part of the problem 
might not be that you're simply taking on too many
problems that aren't even yours. If that is the
case, learning to refuse that monkey, from time
to time, takes a lot of weight off your shoulders!
(Pun intended)

--------------------

Willie Crawford serves as a consultant, mentor, and
confidant to some of Internet marketing's top income
earners. You can tap into his 9 years of online 
experience and million-dollar, success-creating advice
at: http://BlueprintToInternetMarketingSuccess.com

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4.) BIZ*TECH SAVVY SOLUTIONS
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"Fast Access to Regularly Used Programs"

=============================================

Your Start Menu provides access to lots of programs. But let's
say you're lazy, and want a quick click solution? Just create a
shortcut that appears on the Start Menu... so you don't have to
chase down your often used program on the Programs Menu!

Here's how.

Using the left mouse button, click on an icon and drag it from
the Desktop (your main screen) and hold it over the Start button
for a couple of seconds. You'll see the Start Menu open up.

Keep holding the left mouse button down, and move the icon up
to the area above the "Programs" time. You'll see a dark
"bar" appear. Slide the icon up and down, and the bar moves
up and down. Release the mouse button, and the icon that was
on the Desktop is now on the Start Menu.

If you want the icon to be in both places, Desktop *and* Start
Menu, use the RIGHT mouse button when dragging the icon. When
you release the button, you'll have options... choose the option
to "copy here".

You can drag an Icon from Windows Explorer in the same way, so
when you want to access a regularly used facility like 'My
Documents' etc, you can access it in 2 mouse clicks.

In XP just Right Click on Start and open Explorer, then drag an
Icon or folder across.

Changed your mind? Right click on the shortcut and remove it.




Many Thanks to The Newbie Club
I'd be lost with 'em
http://www.newbieclub.com/?trendz 

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EZINE BUSINESS DIRECTORY
__________________

The OnLine Exchange is brought to you by MarketingTrendz.  Please visit our directory of resources for helpful information for your online business.  

• PARTNERS-2-SUCCESS

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ONLINE EXCHANGE DIRECTORY & INFORMATION DATA
____________________


PRIVACY POLICY-

ONLY subscribers who have personally and voluntarily subscribed to this Ezine will Receive it. We are 100% Opt-In. We will NEVER provide our subscriber list to ANYONE. We respect the privacy of our readers.

______________________


CONTACT INFORMATION-

Editor: Debbie Solomon
Publisher: Sara Hardy
http://www.marketingtrendz.com
MarketingTrendz
1640 West Sandpiper Circle
Pembroke Pines, FL 33026
support@marketingtrendz.com

_______________________


DISCLAIMER-

   The appearance of advertising on OnLine Exchange should not be interpreted as an endorsement by the editors of the service, product, business, or program being advertised.  We take no responsibility for claims or representations made in any ads.  OnLine Exchange is for informational purposes only. In no event shall Debbie Solomon , Sara Hardy, or OnLine Exchange assume liability  for any damages whatsoever resulting from any action arising in connection with the use of this information or its
publication.  All advice should be weighed against your own circumstances and applied accordingly.  It is up to the reader to determine if advice is suitable for their own situation.

All opinions and viewpoints in each editorial of The OnLine Exchange Ezine is expressed solely by the editor and writer, Debbie Solomon. The opinions set forth by the editor is not necessarily an interpretation of viewpoints made by the company.

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