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1.) "THE EDITOR'S CHOICE
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The OnLine Exchange would like to TEAM UP with
our Subscribers by offering you a chance to share
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OE Team. This is a F*R*E*E service to you and a chance
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Please forward this e-zine to all your friends and co-workers who might be interested!

Until Next time,
 
Debbie Solomon
editor of The OnLine Exchange Ezine

 

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2.) HEADLINE ARTICLE
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Internet Directory Submission, Sure Way To Link Popularity
By Charles Hopkins

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Most website owners fail to differentiate between a directory and search engine, 
failure to do so has resulted in failure to harness the powers of Internet directory effectively.

Search engine uses the spiders – (an automated software program) 
to locate and collect data from web pages for inclusion in a search engine's database 
and to follow links to find new pages on the World Wide Web. 
While directories depends on human editors, who in most cases examine 
every single new listing before they are added to their directory. 
Most major search engines these days use links from human edited directory 
to measure the quality of the site they index. That is why you should place emphasis 
on the type of website or directory you list to and how to do that effectively.

Below here are the steps to be followed, before you will list in most human 
edited Internet directories that place emphasis on building an effective directory. 
DMOZ, Yahoo and other new human edited directories consider the following 
before they consider your site for inclusion.

(1) Design or look of your website:
Is your website properly designed? Most website owners do not take into consideration 
on how their website is designed. The look or design of your website is the 
most important factor for success in web marketing – its effectiveness also applies 
to site visitors. Website designers offer to help you create an effective website 
that will boost your website marketing and also enhance your site visitors experience 
thereby increasing sales or repeated visits. Spending money in building an effective website 
for Internet marketing should be the first step for Internet marketing success. 

(2) Follow Directories Submission Guideline(s) Carefully:
Reading the instructions before submitting to directories is one of the keys to success 
to listing effectively in directories. You can neglect or even bypass the instructions 
in most search engines since spiders can take care of your listings, while in directories 
the result is the opposite. Make it a point of duty to read twice the instructions in 
every directory you are listing in and follow what they need. 

(3) Telephone Number in Shopping Sites:
Most directories rate shopping sites without a phone contact as an affiliate sites. 
Telephone also plays a very important role in selling products to Internet shoppers. 
Most 85% of Internet shoppers may not buy from shopping sites that do not include 
a contact address or telephone number or both. One question that goes in the 
shoppers mind is – what will happen if I need to call for help? For technical support, 
returns etc. The same emphases are placed by editors of most directories like Yahoo, 
Dmoz and other new directories. 

Although this rule may not apply to some paid directories, but there are some 
paid directories that still adhere to the above principle. Most paid directories 
may not refund your payment when they fail to include your listing in their directory.

(4) Listing with the Right Title, Description and Keywords To Appropriate Category:
Lay emphasis in the Title, Description and Keywords you are using when 
submitting to directories. Make it a point of duty to study the directory you 
are submitting to, prior to submission and find out how majority of their listings 
are placed. Use simple keywords or phrases that relates to your site content. 
Do not include keywords that do not relate to your site content, since most directories 
rely on keywords to structure results, placing wrong keywords may inflame some editors.

Since most major search engines these days lay emphasis on quality links from 
human edited websites like directories, make it a point of duty to do your 
homework and save time doing it.

Copyright © 2005, Ezilon.com


Charles Hopkins is a developer and senior editor for Ezilon Search Engine and Directory. 
Website: http://search.ezilon.com  - North American Directory 
(Submit your website and search The United States and Canadian Websites)  

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4.) BIZ*TECH SAVVY SOLUTIONS
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Deleting Setup Files 

You've downloaded some software and installed it, now the
question is delete the setup program?

Usually. If it was a .ZIP file, you're normally safe. If it was
an .EXE file, make sure it's only a setup program and not the
actual program itself.

The way most setup programs work is they install the program and
files to where they belong. Once the installation procedure is
over, you no longer need the program.

Make sure, however, that if something happens to your computer
you'll be able to re-download the software should you need to
re-install it. If there is any question about the future
availability of the software, it may be a better idea to save the
file to a floppy disk, zip disk, or CD-R. You should also make a
note of any registration codes necessary to re-install it.

-----

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EZINE BUSINESS DIRECTORY
__________________

The OnLine Exchange is brought to you by MarketingTrendz.  Please visit our directory of resources for helpful information for your online business.  

• PARTNERS-2-SUCCESS

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ONLINE EXCHANGE DIRECTORY & INFORMATION DATA
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PRIVACY POLICY-

ONLY subscribers who have personally and voluntarily subscribed to this Ezine will Receive it. We are 100% Opt-In. We will NEVER provide our subscriber list to ANYONE. We respect the privacy of our readers.

______________________


CONTACT INFORMATION-

Editor: Debbie Solomon
Publisher: Sara Hardy
http://www.marketingtrendz.com
MarketingTrendz
1640 West Sandpiper Circle
Pembroke Pines, FL 33026
support@marketingtrendz.com

_______________________


DISCLAIMER-

THIS DOCUMENT IS PROVIDED FOR INFORMATIONAL PURPOSES ONLY.
The information contained in this document represents the current view of MarketingTrendz on the issues discussed as of the date of publication. Because MarketingTrendz must respond to change in market conditions, it should not be interpreted to be a commitment on the part of MarketingTrendz and MarketingTrendz cannot guarantee the accuracy of any information presented after the date of publication. Information provided in this document is provided "AS IS" without warranty of any kind, either express or implied, including but not limited to the implied warranties of merchantability, fitness for a particular purpose and freedom from infringement. The user assumes the entire risk as to the accuracy and the use of this document.

All opinions and viewpoints in each editorial of The OnLine Exchange Ezine is expressed solely by the editor and writer, Debbie Solomon. The opinions set forth by the editor is not necessarily an interpretation of viewpoints made by the company.

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