A bad day fishing is better than a good day at work.

The OnLine Exchange E-Zine
...A Realm of Information for the Avid Internet Marketer
ISSN: 1528-3992 -- Circulation: 40,000+
© Online Exchange...September 1, 2003

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The OnLine Exchange is an Award Winning, Top Rated  Business Publication.


-Our Focus: To bring you cost effective marketing strategies and implementation.
-Our Goal: To provide you measurable results in business media and marketing operations.

If subscribers can relate to, learn from, share with, and trust the publisher...then he or she has earned a well-deserved foundation for loyalty and success 

Please forward this e-zine to all your friends and co-workers who might be interested!

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This EDITION of THE ONLINE EXCHANGE E-Zine is SPONSORED BY Our TopStars. Please take a moment of your time to see what they have to offer:


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IN THIS ISSUE:


1. Editorial-by Debbie Solomon

2. HeadLine Article:  Busy People's Guide To Top Search Engine Position Methods

3. Brain BustersTarget

4. Interactive Clas^sifieds

5. Info Marketing ToolBillQuick Lite 3.0

6. Biz*Tech Savvy Solutions

7. Ezine A*d*vertising Details

8. MarketingTrendz Directory & Information Data

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A*dvertise with The OnLine Exchange TODAY:

Get Solo a*ds as low as $60
Get Sponsor a*ds as low as $23
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1.) EDITORIAL
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A "Warm" Welcome to All our New Subscribers.
 
Please be advised that the OnLine Exchange Ezine
has decided to go into full promotional swing.  The first
thing on our agenda is to clean our list.  As you can see,
we have over 40,000 subscribers.  But, as said with any
other publication online, every once in awhile we have to get
back to the drawing board.  In doing so, over the next 2 weeks,
we will be asking you all to re-subscribe to this ezine.  This
way we are ensured that only the people who actually READ the
ezine will receive it.  This will also be most effective to our
a*dvertisers because it will show a more responsive rate.
So keep an eye out for more information about this.
 
The SoBig Virus is hitting BIG TIME.  For the most detailed
information about this virus, and many more sc*ms that are now
active, don't forget to subscribe to The Sc*minator:
 
 

....
 
Don't Forget The Profit Zone;
An Exclusive Members Only Club
F*R*E*E for ALL OnLine Exchange Subscribers.
 
http://www.marketingtrendz.com
 
 
If you have misplaced, or forgotten your password
for The Profit Zone Members Only Club, please take
the time to email me and I will be happy to send it to you.
 
editor@online-exchange.com


Until Next time,
 
Debbie Solomon
editor of The OnLine Exchange Ezine

 

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2.) HEADLINE ARTICLE
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Busy People's Guide To Top Search Engine Position Methods
by Ronny Skog © 2003
http://www.search-engine-secrets.net

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With millions of Internet users turning to search engines every
day to find information, services, products, and goods to buy
online, can you afford not to be found by them? Search engine
position optimization is a strategy that doesn't look like
advertising, yet it can increase your income dramatically.
 

So what are the top search engine position methods used by those
who are listed on the top of the search engines? There are a few
simple top search engine position optimization rules you must follow:
 

Top search engine position methods:
 

1. Valuable content. Many people overlook this, yet it's the most
important factor in a successful search engine position strategy.
People want useful information and interesting content. High
search engine positioning isn't just about computer algorithms.
It's about quality content. Search engines strive to place
quality sites with useful information on top of the search
results. A successful search engine position strategy must take
this into consideration.
 

2. Keep it simple. One of the most common search engine position
mistakes is to present search engines with content that cannot be
seen by the search engine spiders. The spiders are basically
blind. They don't see images and often have problems reading
frames, flash, and dynamic content. Sites built without fancy
effects are better seen from a search engine position point of view.
 

3. Choose keywords carefully. Make sure all the keywords and
keyword phrases you choose are words that people actually are
searching for. Why rank high for a phrase like "top search engine
position optimization" if everyone searches for "high search
engine positioning methods," "guaranteed search engine
positioning service," or "search engine positioning"?
 

4. Put keywords in the text. How can the search engines know what
your page is about if you don't tell them? I cannot expect you to
find this article searching for "top search engine position"
unless this keyword (top search engine position) actually is
frequently used in the article. It's logical, yet many people
forget about it. They wonder why a page doesn't show up for a
particular keyword, and it's not even used on their site.
 

5. Place keywords where it counts. Place your keyword in the
title of the page (<title>Your keyword here</title>), in
headlines (<h1>your keyword here</h1>), in bold (<b>keyword
here</b>), and in italic (<i>keyword here</i>) text. You should
also put it in your domain name and/or URL.  This is a very
effective search engine position tactic.
 

6. Make use of meta tags. Meta tags are not as important for
search engine position as they were before. Never or less,
correct use of description (<META NAME="description"
CONTENT="your keyword here">) and keyword (<META NAME="keywords"
CONTENT="your keyword here">) meta tags should still be a part of
your search engine position strategy. So take care to put unique
meta tags in each page on your site - each tag describing the
content of that particular page.
 

7. Get your own domain name. If you are serious about your search
engine position, you absolutely must have your own domain name
and IP address. This shows the search engines that you are
serious about your site. If you are sharing a domain or IP
address with other sites, you are at risk of being banned or
penalized for spam and other unethical search engine position
methods used by other sites with the same domain or IP address.
 

8. Get a quality Web host. Make sure you have a reliable host
able to keep your site up all the time. The most effective search
engine position tactics in the world will not help if your site
is down when the search engine spiders come to visit.  It will be
deleted from the search engine index, and often left out for
months. Also make sure you get your own IP address and access to
server logs. Log files can be a highly valuable search engine position tool.
 

9. Get links to your site. This has become very important if you
want successful top search engine position. Search engines assume
that sites with many links pointing to them are important, high
quality sites. Especially valuable are links from other
high-ranked, quality websites on the same topic as your site.
 

10. Hand submit your site. Never use software to blast your site
out to thousands of search engines. The best search engine
position strategy is submitting your site by hand to the top ten
search engines and directories. It will take 4-8 weeks before
your site is indexed. Do not resubmit monthly like some search
engine position tutorials tell you to do. It won't help your ranking.
 

Search engine position tutorial:
 

Follow the basic search engine position rules in this article,
and you will be on your way to top search engine position in no
time. However, if you want more in-depth information about top
search engine position optimization, I recommend the FREE search
engine optimization, 10-step guide to better search engine
position at: http://search-engine-secrets.net/.
 


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3.) BRAIN BUSTERS
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Target
 
You know what a target is ... it's something you aim at.
Or the object of some action. Well, on the Web, a target
is a web page or file that your browser will open or
download. When you right click a hyperlink, a context
menu opens. You'll see "Save Target As..." listed there.
The target is the page the link is referring to.
 
 
 

Many THANKS to The NEWBIECLUB
http://www.newbieclub.com/?trendz
 



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4.) INTERACTIVE CLASSIFIEDS
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5.) INFO MARKETING TOOL
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BillQuick Lite 3.0
 
BillQuick Lite, with its feature-rich applications, makes
invoicing easy and automatic. It is fully customizable, and
includes over 100 standard reports or invoices. The report
designer enables you to customize the reports and invoices
to meet your specific business needs. Enter time in as little
as two key strokes. This program is designed to handle large
and small networks.
 
Note: This is the Lite version of BillQuick 2000, limited to
a single user. BillQuick will run for 60 days without
registration. For use beyond 60 days, the software must be
registered. Registration of BillQuick Lite is FREE!
goto <http://www.billquick.com/order.htm> to obtain your
FREE license and registration key.
 



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6.) BIZ*TECH SAVVY SOLUTIONS
__________________________________

How To Create Commonly used Desktop Shortcuts
 
 
Open your desktop and Double click on
 
'My Computer'
 
RIGHT Click on the folder you wish to create a shortcut for.
 
A menu box opens
 
Left click on 'Create Shortcut'
 
Woahhhh there - a box will appear saying you cannot create a
shortcut there. However it will ask you if you wish to create the
shortcut and place it on your desktop.
 
Click Yes.
 
Done.
 
Now whenever you wish to open the contents of that folder, just
click on it to open, then make your selection.
 

------------ "To create a Shortcut to your favorite Programs" ...
 
Let's choose your Internet Explorer program as an example.
 
Click on your 'Start' button at bottom left of your screen.
 
Open 'Programs'
 
RIGHT Click on 'Internet Explorer'
 
Left Click on 'Create Shortcut'
 
Done. Now you'll find a shortcut on your desktop.
 
 
 
Again, many thanks to The Newbie Club:
http://www.newbieclub.com/?trendz
 

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7.)
EZINE A*D*VERTISING DETAILS
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Do You Have a Business or Website?
Then you NEED A*D*VERTISING! 

The OnLine Exchange is here to assist you
with A*d*vertising that gets results!

Your success starts right here:

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Take advantage of our Established Ezine and YOUR A*D*
could be seen by over 40,000 Subscribers as soon as
this week. Start YOUR Success Story Today!

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8.)
MARKETINGTRENDZ DIRECTORY
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ONLINE EXCHANGE INFORMATION DATA
____________________


PRIVACY POLICY-

ONLY subscribers who have personally and voluntarily subscribed to this Ezine will Receive it. We are 100% Opt-In. We will NEVER provide our subscriber list to ANYONE. We respect the privacy of our readers.

______________________


CONTACT INFORMATION-

Editor: Debbie Solomon
Publisher: Sara Hardy
http://www.marketingtrendz.com
MarketingTrendz
1640 West Sandpiper Circle
Pembroke Pines, FL 33026
sales@marketingtrendz.com


_______________________


DISCLAIMER-

THIS DOCUMENT IS PROVIDED FOR INFORMATIONAL PURPOSES ONLY.
The information contained in this document represents the current view of MarketingTrendz on the issues discussed as of the date of publication. Because MarketingTrendz must respond to change in market conditions, it should not be interpreted to be a commitment on the part of MarketingTrendz and MarketingTrendz cannot guarantee the accuracy of any information presented after the date of publication. Information provided in this document is provided "AS IS" without warranty of any kind, either express or implied, including but not limited to the implied warranties of merchantability, fitness for a particular purpose and freedom from infringement. The user assumes the entire risk as to the accuracy and the use of this document.

All opinions and viewpoints in each editorial of The OnLine Exchange Ezine is expressed solely by the editor and writer, Debbie Solomon. The opinions set forth by the editor is not necessarily an interpretation of viewpoints made by the company.

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