When we accept tough jobs as a challenge to our ability and
wade into them with joy and enthusiasm, miracles can happen.
-- Arland Gilbert

The OnLine Exchange E-Zine
...A Realm of Information for the Avid Internet Marketer
ISSN: 1528-3992 -- Circulation: 40,000+
© Online Exchange...August 18, 2003

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The OnLine Exchange is an Award Winning, Top Rated  Business Publication.


-Our Focus: To bring you cost effective marketing strategies and implementation.
-Our Goal: To provide you measurable results in business media and marketing operations.

If subscribers can relate to, learn from, share with, and trust the publisher...then he or she has earned a well-deserved foundation for loyalty and success 

Please forward this e-zine to all your friends and co-workers who might be interested!

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This EDITION of THE ONLINE EXCHANGE E-Zine is SPONSORED BY Our TopStars. Please take a moment of your time to see what they have to offer:


TOP-STAR Sponsor:
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*F*R*E*E $11,000 Ad Package *F*R*E*E CEO Boot Camps
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IN THIS ISSUE:


1. Editorial-by Debbie Solomon

2. HeadLine Article:  Tough Nuts Marketing

3. Brain BustersSecure Server

4. Interactive Clas^sifieds

5. Info Marketing ToolRAMBooster 1.6

6. Biz*Tech Savvy Solutions

7. Ezine A*d*vertising Details

8. MarketingTrendz Directory & Information Data

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A*dvertise with The OnLine Exchange TODAY:

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1.) EDITORIAL
___________________

A "Warm" Welcome to All our New Subscribers.
 
It's Back to School for many kids in the United States
next week.  The stores are packed and school supplies
are being wiped off the shelves.  Things are very hectic
for everyone with kids.  And all of those businesses put on
hold over the summer, they will be starting back up.
It is amazing how many people actually felt that the summer
months were slow and it was time to just lay back and be
lazy with the kids. 
 
Before you know it, the season is going to hit.  Are you ready?
 
....
 
Don't Forget The Profit Zone;
An Exclusive Members Only Club
F*R*E*E for ALL OnLine Exchange Subscribers.
 
http://www.marketingtrendz.com
 
 
If you have misplaced, or forgotten your password
for The Profit Zone Members Only Club, please take
the time to email me and I will be happy to send it to you.
 
editor@online-exchange.com


Until Next time,
 
Debbie Solomon
editor of The OnLine Exchange Ezine

 

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2.) HEADLINE ARTICLE
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Tough Nuts Marketing:
      A New Trend Among List Owners
              by Joe Vitale
             www.mrfire.com

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List owners aren't going to take it anymore.
 
    I'm seeing more and more list owners stand up
and tell the subscribers complaining to them, "You're
on my list, either buy what I offer or get off now."
 
    Is that too tough of a stance to take?
 
    Maybe. But a few weeks ago a woman I know
mailed a relevant offer to her list. She immediately
received complaints. And threats. One subscriber
said he/she would report her to the SPAM cops.
 
    My friend panicked. She called her ISP and
explained her situation, that she simply mailed
a relevant offer to her opt-in subscribers.
 
    In my opinion, she took a wimpy stance.
 
    Contrast her experience with this one:
 
    Recently I received the following email from
Stuart Wilde, a wild new agey author who I once had
breakfast with, interviewed and greatly admire for his
message and his level of success. Here's his email -
 
    "Hi, this is Stuie Wilde.
 
    "I am writing to you because you are on my special
A-list. I want you to know that my latest book, God's
Gladiators is now out in paperback ($13.95, plus p&h).
 
    "It's COMPULSORY for everyone on the A-LIST to buy
at least one copy. Now, if you can't afford it I
completely understand but that is no excuse. The good
news is you don't have to read the book-you can always
have us post it directly to someone you don't like,
after you have paid for it of course.
 
    "You've got until the end of May but anyone after
that who hasn't bought the book will be REMOVED from
the A-list. The idea is that if you are too lazy or
too stingy to part with $13.95 then it's best that I
don't put a lot of effort into helping you along.
 
    "Thank you so much. Please send your orders right
away."
 
    I smiled as I read Stuart's "do it or die" message.
 
    I believe his "tough nuts" stance is the way of the
future. It's either that or be run over by subscribers
who forgot they subscribed or are just having a bad
day and want to take it out on someone: You.
 
    I heard the same sentiment when one sales genius
and author told me he has a list of 40,000 names. When
I asked him if he gets many flames, he said no. When I
probed for more details, he said, "I'm giving these
people free advice and bargain-basement offers. If
they don't like it, *I'LL* un-subscribe them."
 
    And I know another list owner who said, "I make it
clear: If people don't like what I send them, I WANT
them off my list. And if they complain, I'll TAKE them
off my list."
 
    It sounds like a recipe for creating a small list.
 
    But the more I think about it, the more I like it.
You may end up with a small list, but the list will be
valuable. Every person on it will be gold. After all,
size really doesn't matter.
 
    I'm on Stuart Wilde's list, and I intend to stay
on it. If that means buying one of his books, so be it.
I'll buy. (And I did.)
 
    Sometimes we sellers and list owners have to be
tough. Don't let customers push you around. If they
complain and bicker and it seems unjustified, delete
them. You don't need them.
 
    The ones who stay will help make you rich.
 
    Just ask Stuart Wilde.
 
           ***************
 
Dr. Joe Vitale is author of numerous books,
including the #1 best-seller "Spiritual Marketing,"
the best-selling e-book, "Hypnotic Writing," and the
best-selling Nightingale-Conant audioprogram, "The
Power of Outrageous Marketing." His newest book is
"The Greatest Money-Making Secret in History,"
available now at www.amazon.com  Sign up for his
famous free newsletter at http://www.mrfire.com
 


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3.) BRAIN BUSTERS
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Secure Server
 
When a browser connects to a secure server, it uses
HTTPS: in the URL, not HTTP:. The additional "S" lets
you know it's a secure site. During the connection process,
the browser and the server agree to encrypt all the data.
So credit card information is turned into gobbledygook. Any
info traveling between browser and server will be seen as
a lot of undecipherable nonsense by any snoop.
 
Additionally, the browser's padlock symbol in the lower
section of the screen will be in the locked position.




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4.) INTERACTIVE CLASSIFIEDS
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from those you refer. It never stops to infinity width!
Need money today! Go to:
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How to Earn $500+
This simple Internet business can make you at least
$500+ every month. No experience or technical
knowledge required. Visit this website for FREE and
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mailto:Robert@myvipteam.com
 
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When you could FOCUS your efforts on building ONLY
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5.) INFO MARKETING TOOL
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RAMBooster 1.6
Windows OS
 
RAMBooster monitors the amount of RAM your system is using and
allows you to free it up. This will let your PC run smoother
and faster, and you won't have to reboot as often. It will
monitor your memory at all times, and if the amount of free
RAM gets too low, it will automatically boost it for you,
finding unused RAM and returning it to the free pool. RAMBooster
will also monitor your CPU usage.
 
This version has many new improvements. An animated tray icon
and pop-up message box have been added. Some bugs have been
fixed, and many parts of the program have been totally
rewritten.
 



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6.) BIZ*TECH SAVVY SOLUTIONS
__________________________________

How To Clean Out Your System Tray 

So you have 25 icons in your system tray. So what? So
they're eating your computer's memory like rats chewing
through Internet cables.
 
System Tray: That area "down there" in the lower right
corner of your screen where the clock sits.
 
Each icon represents a program that's running silently in
the background. A "TSR"... Terminate and Stay Resident. A
"TSR" is a program that starts up when you turn on your
computer, then terminates (you don't see it) but stays
resident in memory.
 
And it uses up resources! (A resource is a special place in
memory that is easily wasted.)
 
Check your resources now. Right click on My Computer, choose
"Properties", then click the "Performance" tab.
 
What is the percentage of free resources? 45? 65? 80? If
your computer is like most folks, you'll have maybe 45
percent free.
 
Which of course means over half of your system's brains are
being clogged. And that's why your system may freeze up,
lock up, fall apart, or collapse. No amount of CPR or
Advanced Computer Life Support will cure it.
 
The only way to "fix" your computer's resource problem is to
reboot... that is, restart.
 
How can you stop all the "TSR"s from loading when you power
up? If you have Windows 98 or later, you can use MSCONFIG.
Instead of writing a lengthy bit asking how to use it, just
send a blank email to: msconfig@fastresponder.com
 
You'll get our report on how to use the Utility, as well as
a link to a site that tells you what you can disable. By
"Utility" I don't mean Pacific Gas and Electric. I mean
MSCONFIG. It's called a utility. It's a little program that
does big things for you.
 
Of course you could choose to see a picture-by-picture
tutorial on this, and loads of other stuff, in Windows for
Newbies at <http://newbieclub.com/wfncopy/?trendz>
 


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7.)
EZINE A*D*VERTISING DETAILS
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CELEBRATING "4" YEARS IN PUBLICATION
ANNIVERSARY A*D VARIETY PACKAGES ARE UNBELIEVABLE!

-Tremendous Discounts!
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it does include a F*R*E*E SOLO ad with it!

http://www.online-exchange.com/anniversaryadspecials.htm

Do You Have a Business or Website?
Then you NEED A*D*VERTISING! 

The OnLine Exchange is here to assist you
with A*d*vertising that gets results!

Your success starts right here:

http://www.online-exchange.com/advertising.htm


Take advantage of our Established Ezine and YOUR A*D*
could be seen by over 40,000 Subscribers as soon as
this week. Start YOUR Success Story Today!

http://www.online-exchange.com/advertising.htm


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8.)
MARKETINGTRENDZ DIRECTORY
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MarketingTrendz
http://www.marketingtrendz.com 

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Ezine Creation Services
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Article Submission Services 
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Parents Time-Out
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Professional Web Design 
http://www.marketingtrendz.com/royaldesigns.htm



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ONLINE EXCHANGE INFORMATION DATA
____________________


PRIVACY POLICY-

ONLY subscribers who have personally and voluntarily subscribed to this Ezine will Receive it. We are 100% Opt-In. We will NEVER provide our subscriber list to ANYONE. We respect the privacy of our readers.

______________________


CONTACT INFORMATION-

Editor: Debbie Solomon
Publisher: Sara Hardy
http://www.marketingtrendz.com
MarketingTrendz
1640 West Sandpiper Circle
Pembroke Pines, FL 33026
sales@marketingtrendz.com


_______________________


DISCLAIMER-

THIS DOCUMENT IS PROVIDED FOR INFORMATIONAL PURPOSES ONLY.
The information contained in this document represents the current view of MarketingTrendz on the issues discussed as of the date of publication. Because MarketingTrendz must respond to change in market conditions, it should not be interpreted to be a commitment on the part of MarketingTrendz and MarketingTrendz cannot guarantee the accuracy of any information presented after the date of publication. Information provided in this document is provided "AS IS" without warranty of any kind, either express or implied, including but not limited to the implied warranties of merchantability, fitness for a particular purpose and freedom from infringement. The user assumes the entire risk as to the accuracy and the use of this document.

All opinions and viewpoints in each editorial of The OnLine Exchange Ezine is expressed solely by the editor and writer, Debbie Solomon. The opinions set forth by the editor is not necessarily an interpretation of viewpoints made by the company.

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