"The best things that have happened to me in life,
happened when I had nothing to do."
- Robert Mueller, Nobel Peace Prize Nominee

The OnLine Exchange E-Zine
...A Realm of Information for the Avid Internet Marketer
ISSN: 1528-3992 -- Circulation: 40,000+
© Online Exchange...June 9, 2003

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The OnLine Exchange is an Award Winning, Top Rated  Business Publication.
  -Our Focus: To bring you cost effective marketing strategies and implementation.
  -Our Goal: To provide you measurable results in business media and marketing operations.

If subscribers can relate to, learn from, share with, and trust the
publisher...then he or she has earned a well-deserved foundation
for loyalty and success

  Please forward this ezine to all your friends and co-workers who might be interested!

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This EDITION of THE ONLINE EXCHANGE E-Zine is SPONSORED BY Our TopStar. Please take a moment of your time to see what they have to offer:


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IN THIS ISSUE:


1. Editorial-by Debbie Solomon

2. HeadLine Article:  The In Your Face Truth about Network Marketing

3. Brain Bustersfooter

4. Interactive Clas^sifieds

5. Info Marketing ToolPolderBackup

6. Biz*Tech Savvy Solutions

7. Ezine A*d*vertising Details

8. MarketingTrendz Directory & Information Data

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A*dvertise with The OnLine Exchange TODAY:

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1.) EDITORIAL
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A "Warm" Welcome to All our New Subscribers.

This weekend was spent implementing our
celebration of our 4 years in publication.
With all the thousands of e-zines out there,
not many can build a solid subscriber base
and stay active for more than a year or two.
So we are very proud to be here celebrating
4 years online.  It has taken a lot of work,
dedication and commitment, but we have
grown into one of the best known e-zines
on the internet.  Let us show you how
effective our e-zine is, by a*dvertising
with us today.  You can take advantage
of our drastically reduced prices in celebration
of our ANNIVERSARY:
 
 

Don't Forget The Profit Zone;
An Exclusive Members Only Club
F*R*E*E for ALL OnLine Exchange Subscribers.
 
http://www.marketingtrendz.com
 
 
If you have misplaced, or forgotten your password
for The Profit Zone Members Only Club, please take
the time to email me and I will be happy to send it to you.
 
editor@online-exchange.com
 

Until Next time,
 
Debbie Solomon
editor of The OnLine Exchange Ezine

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2.) HEADLINE ARTICLE
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The In Your Face Truth about Network Marketing
How I Was Wrong and How You Can Learn From My Mistakes

By Scott Lucas

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It's interesting to hear people's opinions about Network
Marketing. There are some people that think it's a pyramid
scheme, a scam, not a profession, or that it does not work.
SHAME ON THEM. If only these same people got educated about
the industry, they would think differently.
 
The people I'm referring to are the people who have been
exposed to our industry either directly, they've been
approached in the past or indirectly, they know of someone
who was in Network Marketing, or was also exposed.
 
This is sickening. Uncle Harry tells you it's illegal and
that you've been brainwashed into thinking you can be
successful in Network Marketing. Your landlord thinks it's
one of those "pyramid things" and that Network Marketing
doesn't work, and your friend Marty says, "Your doing one
of those things AGAIN?"
 
Two of the above situations happened to me. No, I don't have
a Uncle Harry. First of all, my landlord is closed-minded
and doesn't care to know the truth. Now don't get me wrong,
I don't say that to poke fun but to illustrate how there are
other people like my landlord. I once heard that the truth
shall set you fre*e. Lets just hope they accept the truth.
 
As for Marty, that was a legitimate question. I've been in
the marketing industry off and on for 5 years. My first
experience was direct marketing traveling the East Coast,
business to business, selling an all natural degreaser. I
spent 3 months BROKE, living and mooching off the company,
and only sold 1 case of 12 bottles the entire time. It was
a very interesting experience and one I will never forget.
 
I did direct marketing again selling vacuums for about two
months and sold NOTHING, then I tried once more selling a
pendant and ID card that was used to retrieve personal and
medical information electronically. I sold NOTHING.
 
So I tried Network Marketing. The first company I was with
is over 30 years old and is on the NYSE. First I was a
customer then I became a distributor, and I still use the
service today. I have saved money using this service and
will continue to do so. For about 7 months, I only sold one
plan to my mother-in-law and that was that. It was with this
company that I was introduced to self-development or self-
help. The training, support and resources were ALL there but
one thing was missing- my REASONS. So I ended up QUITTING.
 
During my next venture in Network Marketing, I was going to
college to earn an Associates Degree in Computer Networking.
I was learning to become a MCSE (Microsoft Certified Systems
Engineer). I was doing great, fantastic and on my way until
I let myself get DISTRACTED. Four months before the end date
of college, I came across another company. The pay plan was
awesome... the people were great and supportive... I paid a
total of $600 to attend three seminars and I felt great.
But something happened. I had a lot of products in my
basement and was using the products, but I lost BELIEF.
 
I was off the path. Oh my God- I also had thousands worth
of products that were just sitting there collecting dust.
What the heck was I going to do? Well, I did NOTHING.
 
In between companies, I dabbled with Internet Marketing.
Buying courses, ebooks, programs, websites, audios, videos,
reports and almost anything learning how to have a
profitable home based b#usiness. There were so many "gurus"
and self-proclaimed "who doners" (those who said they've
done it, but really haven't).
 
Within a 5 year period I had invested $15,000 and felt lost,
confused, aggravated, frustrated but more importantly shame.
I was ashamed of myself because I was a FAILURE. I felt as
if I failed myself, and others were there NOT to boost me up
but to say, "I told you so" (in a nutshell). Though very few
of my family and friends knew about my experiences, the few
who knew was enough.
 
I was wrong. I should not have felt ashamed even though I
was confused, aggravated, lost and frustrated. With so many
Network Marketing companies and Internet Marketing courses,
how could ANYONE make an educated decision to learn ONE
system and stick with it? Multiple streams of income? Which
ones do I choose? The ad copy looks great and is compelling
me to buy but should I buy ANOTHER ebook, program or course
when I haven't even APPLIED what I've learned from all the
others? That's if I took the time to read it.
 
I was blaming everything and everyone for MY failure. I fell
VICTIM to the myth that all I had to do is position myself
in front of a trend and the money would come to me. That all
I had to do was sit in my underwear, on the couch, send some
postcards every now and then and watch the money roll in.
My victim mentality was getting me, my family, my dreams, my
hope and future in Network Marketing NOWHERE.
 
Do not make the same mistakes I have made. If you are still
reading this, thank you and god bless you. That tells me
one of three things:
 
1) You have the victim mentality and you're still doing what
   I've done for the past 5 years.
 
2) You've been there and done that and have found the path.
 
3) You're looking for a way out of the victim mentality and
   have not found the path.
 
If you're still confused, aggravated, lost and frustrated
then I know how you feel. If you've been there and done that
and have found the path, you're a good student. If you have
the victim mentality but are looking for a way out but have
not found the path, this is what I've found out.
 
I used to feel that the more I knew, the more money I would
make. What I found is that it's NOT TRUE. The more you know
about marketing from more than ONE PERSON, the more likely
you are to be confused, aggravated, frustrated and lost.
Why? Because you're learning from more than person about the
same subject when both of them give you completely different
answers. How else would you explain buying all those ebooks,
courses and programs about Internet Marketing? Have you read
all of them? I was guilty of doing this to.
 
To be a good student, one must find a teacher or mentor and
MODEL what they did to reach their GOALS. Notice I said "a"
teacher or mentor. This means ONE person, not two or more.
 
Very few people understand the concept of modeling and goal
setting when it comes to a profitable business, whether it
be Network Marketing or Internet Marketing. I know I did
because I just wanted to know how to make money.
 
The SECRET to making money in Network Marketing, Internet
Marketing or any business is a mandatory law that very few
marketers know, or will share with the masses because this
law will break their business or will change your victim
mentality into a success mentality.
 
ALL successful people had a MENTOR and those who want to be
successful in marketing, have to have a mentor. This is a
law, a mandatory principle to your success. If you continue
breaking this law, as I once did, you will have similar
results in your marketing career as I once did.
 
For the sake of your confusion, frustration, aggravation and
DEBT, either change what you're doing RIGHT NOW or STOP what
you're doing all together because you will not succeed.
 
Scott Lucas
Elizabethtown KY
270-737-6187 (anytime)
mailto:scottlucas@mlmhelp.com


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3.) BRAIN BUSTERS
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'Footer'

Information at the bottom of newsletters and autoresponder
messages. Usually contains copyright, subscription/removal
information, etc.



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4.) INTERACTIVE CLASSIFIEDS
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Find out how you can take your own programs to another level, and make money.
Discover these new techniques before the masses.
 
 
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5.) INFO MARKETING TOOL
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PolderBackup
 
PolderBackup is an easy to use backup tool with a good array
of features that will meet most basic and advanced backup needs.
You can select directories and files to be backed up and save
them as templates, so you can keep multiple backup sets and
only start the one you need. The program supports recursive
directories, file filters and deletion of redundant files. Your
backup process is clearly documented, all steps of the way are
logged and accessible from the interface. That way you can be
certain that the backup was successful. In addition,
PolderBackup also supports file restore, zip compression and
command line options, which will allow you to launch it from
batch files or automate it in other ways. Very easy to use,
standalone exe file.
 



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6.) BIZ*TECH SAVVY SOLUTIONS
__________________________________

How To Create Accelerator Keys
 
When you open the Start menu, you'll notice that the items
there have a built-in accelerator key. You don't see anything,
but if you press the 'P' keyboard key, your cursor will highlight
the Programs item.
 
If there is more than one item that begins with the letter "P"
pressing "P" again will take you to the next item on the menu.
 
Pressing 'F' will highlight the Find menu, and so on.
 
Want to get to the Programs flyout menu fast? Just press the
Logo key, then the P. Bam! You're there. Nobody can do it that
fast with the mouse.
 
Want to get to the Accessories flyout window fast? Logo key,
P, Enter. The Accessories item is at the top of the Programs
list, and is highlighted automatically for you. Hitting the
Enter key opens the Accessories item. Anything that's highlighted
will be activated by hitting the Enter key.
 
Okay, let's assign some Accelerators.
 
Rename an item on the Start menu by right clicking the item,
then choosing "Rename" from the list. Type a number next to the
item you want to use. For example, lets say the Registry Editor
was number one on your list. Rename it to: 1. Registr Editor.
 
Now, to activate the Registry Editor, press the Logo key, and
then number 1. Just like that, you're there. If you want to
hang onto the mouse, fine. Just click the Start button, then
press the number 1.
 
Go down the list, numbering the items in some logical sequence.
"Logical" is a word that applies to you. If it makes sense to
you, it's logical for you. It may not be for Einstein, but hey,
he couldn't even make change.
 
Once your programs are numbered, you can make a list, tape it
to your monitor, then just tap a few keystrokes and you're
there.
 
 
 
MANY THANKS TO THE NEWBIECLUB
HTTP://WWW.NEWBIECLUB.COM/?TRENDZ


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7.)
EZINE A*D*VERTISING DETAILS
__________________________________


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8.)
MARKETINGTRENDZ DIRECTORY
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MarketingTrendz
http://www.marketingtrendz.com 

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Ezine Creation Services
http://www.ezinetrendz.com

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Article Submission Services 
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The S*C*A*M*INATOR REPORT
http://www.scaminator.com

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Articles-to your-InBox
http://www.ezinetrendz.com/publishers.htm

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ProofReading Services
http://www.ezinetrendz.com/proofreading.htm

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C.O.B.R.A.
http://www.scaminator.com/cobra.htm

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Parents Time-Out
http://www.parentstime-out.com

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Professional Web Design 
http://www.marketingtrendz.com/royaldesigns.htm



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ONLINE EXCHANGE INFORMATION DATA
____________________


PRIVACY POLICY-

ONLY subscribers who have personally and voluntarily subscribed to this Ezine will Receive it. We are 100% Opt-In. We will NEVER provide our subscriber list to ANYONE. We respect the privacy of our readers.

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CONTACT INFORMATION-

Editor: Debbie Solomon
Publisher: Sara Hardy
http://www.marketingtrendz.com
MarketingTrendz
1640 West Sandpiper Circle
Pembroke Pines, FL 33026
sales@marketingtrendz.com


_______________________


DISCLAIMER-

THIS DOCUMENT IS PROVIDED FOR INFORMATIONAL PURPOSES ONLY.
The information contained in this document represents the current view of MarketingTrendz on the issues discussed as of the date of publication. Because MarketingTrendz must respond to change in market conditions, it should not be interpreted to be a commitment on the part of MarketingTrendz and MarketingTrendz cannot guarantee the accuracy of any information presented after the date of publication. Information provided in this document is provided "AS IS" without warranty of any kind, either express or implied, including but not limited to the implied warranties of merchantability, fitness for a particular purpose and freedom from infringement. The user assumes the entire risk as to the accuracy and the use of this document.

All opinions and viewpoints in each editorial of The OnLine Exchange Ezine is expressed solely by the editor and writer, Debbie Solomon. The opinions set forth by the editor is not necessarily an interpretation of viewpoints made by the company.

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