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"If
I have a thousand ideas and only one turns out to be good, I
am satisfied." |
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The
OnLine Exchange E-Zine |
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The OnLine Exchange
is an Award Winning, Top Rated Business Publication. -Our Focus: To bring you cost effective marketing strategies and implementation. -Our Goal: To provide you measurable results in business media and marketing operations. Please forward this ezine to all your friends and co-workers who might be interested! |
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¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯This EDITION of THE ONLINE EXCHANGE E-Zine is SPONSORED BY Our TopStar. Please take a moment of your time to see what they have to offer:
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1.) HEADLINE ARTICLE
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Are You A Pelican Marketer?
Copyright 2003 by Willie Crawford
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Watching the pelicans catch fish near my house
reminded me of how some online marketers
behave. These pelicans fly high over the water
where the unknowing fish don't notice them.
The pelicans spot a big fish and dive at
high speed into the water. A few seconds later
the pelican surfaces and gulps down the fish.There's only one problem with the way this
particular species of pelican fishes. Their
method eventually leads to their demise. You
see, as the pelican dives into the water at high
speed, intensely focusing on the target fish,
he is damaging his eyes. Eventually, these
pelicans go blind, then they starve to death.There are other water bird that slowly swim
along, and when then spot a fish, they dive for
it and seem to have just as much success as
the pelicans at getting a meal. Their tried and
true method provides them with a nice meal
too. Swimming along looking for fish rather
than flying above the water has other hazards,
but they don't blind themselves in the process
of getting a meal!Many online marketers, are "pelican marketers."
They fly high above the market place looking
for an unaware victim or prospect. Then they
swoop down forcefully and offer them a
product or service that the marketer really
doesn't even believe in. He eats that day,
he makes a profit. However, in the process
he often destroys all possibilities of repeat
sales. He burns the bridge to future business,
in effect "putting out his own eyes."The non-pelican marketer knows that to enjoy
a steady lifetime of fish, he needs to do 2 things:1) He needs to make sure he offers his customers
and prospects things that will really improve their
lives. He needs to serve the customer rather than
using him.2) He needs to develop a marketing system, or
plan that isn't centered around one-shot sales. Instead,
he needs to develop a line of products that provide
him with a steady stream of orders from the same
customers. How do you do this? You develop
a stream of products that all solve your target
market's problems.Using pelican marketing - not developing long-term
relationships with your customers, means that you
must constantly search for new customers. For
long-term business success, it's much more profitable
to focus most of your energy on serving existing
customers. Then instead of seeking new customer
full-time, you spend a small portion of your time
prospecting. The majority of your customers will
come from repeat business and referrals from your
happy existing customers.Examine your marketing efforts today. Ask yourself
if you're a pelican marketer. If you are, open your
eyes to the fact that this will likely lead to your ultimate
demise. This is a fact of life for the pelican marketer.
This is a fact of life for the pelican. The only really
old pelicans I ever see are those that hang around
fishing piers receiving handouts from sympathetic
fishermen.Willie Crawford is an expert on internet marketing, joint
ventures, buying and selling reprint rights, and building
business through networking. His directory of seminars,
workshops, conferences, and tele-events is at:
http://InternetMarketingSeminarSchedule.Com
Reference Box:Willie Crawford is an expert on internet marketing, joint
ventures, buying and selling reprint rights, and building
business through networking. His directory of seminars,
workshops, conferences, and tele-events is at:
http://InternetMarketingSeminarSchedule.Com
http://williecrawford.com
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2.) EDITORIAL
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A warm welcome to all of our New Subscribers.
Because of current events and the status our country may face, we, at The OnLine Exchange would like to lend a helping hand to all online businesses. We are lowering our Advertising prices IMMENSELY until further notice. This is to help our economy. Every little bit counts. No matter how big or small, we want businesses to continue in their efforts, and alittle help is better than none. I doubt us lowering our prices will SAVE the economy, but it will help ALL online businesses to continue their marketing and advertising campaigns.Without further delay, see what we have done for you:
http://www.online-exchange.com/advertising.htm
Onto some Exchanger business....PARTNERS-2-SUCCESS is really making a big hit.
This membership is a necessity for online marketers.
It can cost you a fortune online to get the tools, advertising, and valuable digital software. But it doesn't HAVE to cost you a fortune. Not when you are a member of PARTNERS-2-SUCCESS.Join today and get huge discounts on Ezine Advertising, tons of Valuable Digital Software with FULL Resale Rights all for F*R*E*E, and a ToolBox of Marketing Services at huge discounts. You can't go wrong!If you would like detailed information of what specific services, ezines, and software is available, just drop us an email at:
sales@marketingtrendz.com
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Until Next Time!
Best Regards,
Debbie Solomon
editor@online-exchange.com
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3.) GRINS-N-GIGGLES
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The Third ManThree men were lost in the woods and ran out of food.
The first man went hunting and returned with a moose.
The other two asked him how he got it, and he said,
"Me see tracks, me follow tracks, me catch moose".After they ate the moose, the second man went hunting. He brought back a bear and said, "Me see tracks, me follow tracks, me catch bear."After they ate the bear, the third man went hunting.
He came back hurt and whimpering and said, "Me see tracks, me follow tracks, me hit by train.
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4.) COOLBIZ SITE
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The National Business AssociationThe National Business Association (NBA) is a not for profit association, specifically designed and actively managed to assist the Self-Employed and Small Business Community in achieving their professional goals.The NBA uses its group buying power to provide our members with support programs, cost and time saving products, services and valuable small business resource materials.The NBA is committed to the success of the Self-Employed and Small Business Community and the free enterprise system.[Back to the Table of Contents]
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5.) EZINE A*DVERTISING DETAILS
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Do You Have a Business or Website?
Then you NEED A*DVERTISING!
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could be seen by over 40,000 Subscribers as soon as
this week. Start YOUR Success Story Today!
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6.) HOT BIZTIP
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Windows UpdateWhen downloading updates to Windows from Microsoft, it is always best to close all applications and programs and allow the update to be the only running program.This way the opportunity for conflicts with the update process is minimized. It is also a good idea to turn off your virus scanner. After the update has completed, even if not required, reboot your computer. Then turn your virus software back on and scan your system.
Did you know that subscribers to Bob Osgoodby's Free Ezine the "Tip of the Day" get a Free Ad for their Business at his Web Site? Great Business and Computer Tips - Monday thru Friday. Instructions on how to place your ad are in the Newsletter. Subscribe at:
<http://adv-marketing.com/business/subscribe2.htm>
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8.) MARKETINGTRENDZ DIRECTORY
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ONLINE EXCHANGE INFORMATION DATA
____________________
PRIVACY POLICY-
ONLY subscribers who have personally and voluntarily subscribed to this Ezine will Receive it. We are 100% Opt-In. We will NEVER provide our subscriber list to ANYONE. We respect the privacy of our readers.
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CONTACT INFORMATION-
Editor: Debbie Solomon
Publisher: Sara Hardy
http://www.marketingtrendz.com
MarketingTrendz
1640 West Sandpiper Circle
Pembroke Pines, FL 33026
sales@marketingtrendz.com
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DISCLAIMER-
THIS DOCUMENT IS PROVIDED FOR INFORMATIONAL PURPOSES ONLY.
The information contained in this document represents the current view of MarketingTrendz on the issues discussed as of the date of publication. Because MarketingTrendz must respond to change in market conditions, it should not be interpreted to be a commitment on the part of MarketingTrendz and MarketingTrendz cannot guarantee the accuracy of any information presented after the date of publication. Information provided in this document is provided "AS IS" without warranty of any kind, either express or implied, including but not limited to the implied warranties of merchantability, fitness for a particular purpose and freedom from infringement. The user assumes the entire risk as to the accuracy and the use of this document.
All opinions and viewpoints in each editorial of The OnLine Exchange Ezine is expressed solely by the editor and writer, Debbie Solomon. The opinions set forth by the editor is not necessarily an interpretation of viewpoints made by the company.
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