"Great things are only possible with outrageous requests."
- Thea Alexander, Psychologist and Author

The OnLine Exchange E-Zine
...A Realm of Information for the Avid Internet Marketer
ISSN: 1528-3992 -- Circulation: 40,000+
© Online Exchange...March 24, 2003

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The OnLine Exchange is an Award Winning, Top Rated  Business Publication.
  -Our Focus: To bring you cost effective marketing strategies and implementation.
  -Our Goal: To provide you measurable results in business media and marketing operations.
  Please forward this ezine to all your friends and co-workers who might be interested!

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This EDITION of THE ONLINE EXCHANGE E-Zine is SPONSORED BY Our TopStar. Please take a moment of your time to see what they have to offer:


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IN THIS ISSUE:


1. Editorial-by Debbie Solomon

2. HeadLine Article:  National Do Not Call Registry On The Horizon

3. Brain BustersColor Swap

4. Interactive Classifieds

5. Info Marketing ToolSearch Engine Primer

6. Ezine A*d*vertising Details

7. MarketingTrendz Directory

8. OnLine Exchange Information Data



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1.) EDITORIAL
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A "Warm" Welcome to All our New Subscribers.
 
Be sure to read today's article.  You will see that there is light at the end of the telemarketer nuisance tunnel.
I really hope it works!
 
Just a reminder....
 
I am sure all of you know that we are officially at war.
Over the next few days, news crews are going to be
talking a lot about the economy and how it will affect us,
and what WE need to do to keep it going strong.
 
The OnLine Exchange is assisting you in our own way.
Until further notice, we have lowered all a*dvertising packages:
 
 
Because it is crucial for businesses to stay strong at this time, and since we are online marketers, it is necessary that we continue to move forward in our a*dvertising campaigns.  I hope these HUGE discounts are helpful for you and your business.  We currently have 40,000 subscribers, so you can imagine the type of exposure you will get.  Again, please visit:
 
 
AND....
Don't Forget The Profit Zone;
An Exclusive Members Only Club
F*R*E*E for ALL OnLine Exchange Subscribers.
 
http://www.marketingtrendz.com
 
 
If you have misplaced, or forgotten your password
for The Profit Zone Members Only Club, please take
the time to email me and I will be happy to send it to you.
 
editor@online-exchange.com


Until Next time,
 
Debbie Solomon
editor of The OnLine Exchange Ezine

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2.) HEADLINE ARTICLE
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National Do Not Call Registry On The Horizon
by James H. Dimmitt

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Growing tired of those pesky telemarketing calls during the middle of dinner ?  Don’t want to buy the latest “gizmo” to zap or block their unsolicited calls ?  Well , the federal government has finally heard our complaints loud and clear and help is on the way.
 
President George W. Bush signed the Omnibus appropriations bill which will provide funding for the Federal Trade Commission (FTC) to develop a national Do Not Call registry in the next several months.
 
Prior to the establishment of this national registry consumers had limited choices to fight back against the telemarketers:
1) Don’t answer / block / “zap” their calls
2) Hang up on them
3) Request to be placed on their private “Do Not Call” list.
 
Now however, consumers like us will have the opportunity to sign up for a free national “Do Not Call” registry this summer.  Additional details about signing up for the registry and how telemarketers can access it will be detailed later this spring.
 
Here are some of the details available now:
1) Consumers will be able to register for free online or by calling a toll-free number beginning in July.  To handle the onslaught of calls anticipated, sign-up will occur region-by-region over an 8-week period.
2) Telemarketers will be required to “clean” their call lists by matching their list against the national “do not call” list every 90 days starting in September 2003. 
3) The FTC and state government will begin to enforce the use of the national “Do Not Call” list in October 2003.  Violators are subject to fines of up to $11,000 per violation.
 
So even if  you favorite baseball team isn’t doing well come mid-September, you’ll have at least one thing to look forward to this fall - less annoying telemarketer calls.
 
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© 2003,  James H. Dimmitt
James is editor of "TO YOUR CREDIT", a bi-weekly fr*ee newsletter.  Subscribe to the newsletter by visiting
http://www.yourfreecreditreportnow.com. You’ll be able to get a copy of your personal credit report absolutely FR*EE.
 

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3.) BRAIN BUSTERS
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Color Swap
 
You may have preferred colors for text and background that you want to use, but some folks have a hard time reading text that lacks contrast with the background color. If your color scheme is like that, you might want to offer them an option to increase the contrast on your web page, or just use this as a fun trick.
 
The example below is for a page that starts with black text on a white background color. The buttons reads "Reverse Colors" and clicking the button changes the page to white text on a black background. This won't work if you use a background image, it's only for background color changes.
 
A second button is also included to restore the original colors. Of course, you can change the colors and button wording, eliminate the restore button, or whatever. Just place this code where you want the option to appear on your page:
 
<!-- from BoogieJack.com -->
<.form name="ColorSwap" method="post">
<.input type="button"
OnClick="document.bgColor = '#000000';"
value="Reverse Colors"
OnMouseUp="document.fgColor = '#FFFFFF';">
 
<.input type="button"
OnClick="document.bgColor = '#FFFFFF';"
value="Restore"
OnMouseUp="document.fgColor = '#000000';">
<./form>
 
Who says a zebra can't change its spots...I mean, a leopard can change its stripes...I mean...aw...I give up


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4.) INTERACTIVE CLASSIFIEDS
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5.) INFO MARKETING TOOL
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Search Engine Primer

'Search Engine Primer' by Chuck McCullough has more valuable info than many $30 ebooks. But this co*sts nothing!
<http://tncinfo.com/dl/seprimer.exe>



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6.) EZINE A*D*VERTISING DETAILS
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7.) MARKETINGTRENDZ DIRECTORY
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MarketingTrendz
http://www.marketingtrendz.com 

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Ezine Creation Services
http://www.ezinetrendz.com

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PARTNERS-2-SUCCESS
http://www.ezinetrendz.com/partners2success.htm

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Article Submission Services 
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The S*C*A*M*INATOR REPORT
SUBSCRIBE TODAY: http://www.scaminator.com

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Articles-to your-InBox
http://www.ezinetrendz.com/publishers.htm

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ProofReading Services
http://www.ezinetrendz.com/proofreading.htm

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C.O.B.R.A.
http://www.scaminator.com/cobra.htm

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Parents Time-Out
http://www.parentstime-out.com

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Professional Web Design 
http://www.marketingtrendz.com/royaldesigns.htm


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8.) ONLINE EXCHANGE INFORMATION DATA
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PRIVACY POLICY-

ONLY subscribers who have personally and voluntarily subscribed to this Ezine will Receive it. We are 100% Opt-In. We will NEVER provide our subscriber list to ANYONE. We respect the privacy of our readers.

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CONTACT INFORMATION-

Editor: Debbie Solomon
Publisher: Sara Hardy
http://www.marketingtrendz.com
MarketingTrendz
1640 West Sandpiper Circle
Pembroke Pines, FL 33026
sales@marketingtrendz.com


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DISCLAIMER-

THIS DOCUMENT IS PROVIDED FOR INFORMATIONAL PURPOSES ONLY.
The information contained in this document represents the current view of MarketingTrendz on the issues discussed as of the date of publication. Because MarketingTrendz must respond to change in market conditions, it should not be interpreted to be a commitment on the part of MarketingTrendz and MarketingTrendz cannot guarantee the accuracy of any information presented after the date of publication. Information provided in this document is provided "AS IS" without warranty of any kind, either express or implied, including but not limited to the implied warranties of merchantability, fitness for a particular purpose and freedom from infringement. The user assumes the entire risk as to the accuracy and the use of this document.

All opinions and viewpoints in each editorial of The OnLine Exchange Ezine is expressed solely by the editor and writer, Debbie Solomon. The opinions set forth by the editor is not necessarily an interpretation of viewpoints made by the company.

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