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"I wish I could stand on a busy
corner, hat in hand, and beg
people to throw me all their wasted hours."
--Bernard Berenson
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The OnLine Exchange E-ZINE...
http://www.marketingtrendz.com
ISSN: 1528-3992 / circulation: 32,000+
(c)Online Exchange...September 02, 2002
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The OnLine Exchange is an Award Winning,
Top Rated Business Publication of MarketingTrendz.
-Our Focus: To bring you cost effective marketing strategies
and implementation.
-Our Goal: To provide you measurable results in business media
and marketing operations.
Please, forward this ezine to all your friends
and co-workers who might be interested!
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This EDITION of THE ONLINE EXCHANGE E-Zine
is SPONSORED BY Our TopStar. Please take
a moment of your time to see what they have to offer:
TopStar Sponsor:
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IN THIS ISSUE:
1. Free-For-All
2. Editorial-by Debbie Solomon
3. HOT OFF THE PRESS: Hide and Seek?
4. Time for alittle Trivia
5. Interactive Classifieds
6. Brain Busters - Infonesia
7. Info Marketing Tool - Good KeyWords
8. HOW to Advertise with The OnLine Exchange Ezine
9. MarketingTrendz Resources & Services
10. OnLine Exchange Information Data
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Solo Mailing
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1.) FREE-FOR-ALL
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Crunch Your Web Site Pictures
The larger the picture files you use for you web pages, the
longer it takes for people to load your page. Therefore,
it's in your best interest to compress those pictures as
much as you can without seriously degrading the picture
quality.
<http://www.spinwave.com/crunchers.html>
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2.) EDITORIAL
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Welcome to our Monday Edition of The OnLine Exchange Ezine.
I would personally like to
thank each and every subscriber for helping us make
The OnLine Exchange Ezine such a great success.
Your continued support is gratefully appreciated.
There is alot happening this week at MarketingTrendz.
We just launched our HOLIDAY ADVERTISING PACKAGES.
So be sure to take a look. You will NOT find a better
deal on quality ezine advertising anywhere:
http://www.online-exchange.com/holidayads.htm
Our PARTNERS-2-SUCCESS program is just about ready
to launch this weekend. So be sure to keep an eye
out for that. We have alittle fine tuning to do,
and then we will be accepting memberships on the
scheduled launch date.
On a personal note:
A very sad remembrance is just around the corner.
It is September 11th. This day is going to be
hard on alot of people. As I was in the car the
other day, I was listening to a radio station that
was talking about September 11th. One of the DJ's
said that he is dreading this day. Not because
it is a day we can remember the heroism, the strength,
and the courage our country portrayed in one of it's
most grievous moments. But, in a way, I had to agree with
this guy. To me, it is like watching a movie all over
again, and you know the outcome, and you know the tragedy
that is going to happen and there is no way to stop it.
Except for one thing, this is not a movie, this is real
life and this did happen. So we will see the pain, feel
the hurt and anguish all over again. I would like to light
a candle and remember in my own way. To watch on tv all the
horror of that day all over again is too painful to even
think about. Please do not get me wrong. The sorrow and
the sympathy I feel for all people who were anyway involved
in this tragedy is very real. I have so much compassion for
each and every person who will have to re-live this day as
an anniversary of a lost loved one. And the first one is
always the worst. I don't think they should have to re-live
it on tv, on the news and everywhere they look. My prayers
are with the victims of September 11th, and don't take it personal
if my eyes are not glued on the tv that day.
Your opinions and feelings are always welcome:
editor@online-exchange.com
I would like to welcome all our new subscribers.
Please take a few moments to visit our Profit Zone.
This is a FREE Members Only Club exclusively for
OnLine Exchange Subscribers.
http://www.marketingtrendz.com
In The Members Only Club!
If you have misplaced, or forgotten your password
for The Profit Zone Members Only Club, please take
the time to email me and I will be happy to send it to you.
editor@online-exchange.com
Until Next time,
Debbie Solomon
editor of The OnLine Exchange Ezine
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3.) HOT OFF THE PRESS**
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Hide and Seek?
by Laurie Rogers
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There is absolutely nothing worse than trying to find out
WHO the person is that owns a web site. I'm sure you all
know what I'm talking about. Doesn't that just drive you
NUTS? It drives me especially crazy when these "people"
have the nerve to call themselves a "professional". Yeah
ok, I thought putting all your contact information on your
web site is what classes you as a "professional". Hmmm,
maybe I slept through that part in school.
And just what are they a Professional of? Hide and seek?
Heck didn't we stop playing that game when we were like
5 or 6? I guess some people love that game so much they
thought it'd be fun to do it online too. "Hey, let's see how
long it takes our visitors to find out WHO we are, bet they
can't find us"!
Well guess what Mr. Hide and Seek? You're the one that's
going lose out on SALES! Yeah ... you know the stuff that
brings you in CASH so you can pay your bills? (And there
goes Mr. Hide and Seek crying his eyes out again cause
he is not making any money online). Gee, I wonder why?
Like, HELLO let's get with the program here buddy! You
gotta tell us WHO you are and WHERE we can reach you,
BEFORE we start shelling out the bucks.
Now here's a kicker ...
The other day while I was sifting through ezines that I am
subscriber of, I was looking for publishers names to add
to my article list. I must've went through 5 ezines before I
had actually even found a persons name AND their email
address together. So I thought ok, well I'll just click on their
links to find out WHO they are. Guess what I found when I
got there? NOT a darn thing!
Now here comes the real kicker! In one persons ezine, no
name, no email address - so I head on over to their site.
And what do I find? A whack of testimonials addressed to
.... drum roll please ..... Webmaster! Can YOU all believe
that? I think this person really took the use of the name
"webmaster" just too literally. But the question is .. WHO
are all these crazy people buying stuff from this person?
It really makes you wonder ..... cause they gotta be fake!
Like that'd be the day, I sent in a testimonial to someone
who can't even tell me WHO they are, let alone BUY from
them in the first place. Give me a break here, as if people
are going to address you as "webmaster" in a testimonial.
I may be a little slow some days, but I am not that stupid
to fall for that old routine.
The moral of this story is, put YOUR contact information
on your web site and you might just get some business!
We are all way too old to be playing hide and seek with
YOU.
By Laurie Rogers Copyright 2002 All Rights Reserved
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Laurie Rogers is co-author of the Ezine Resource Guide,
http://www.zineadz.com/erg.html
She is the owner of Optin
Frenzy - a paid list building program for ezine publishers
http://www.optinfrenzy.com You
can obtain more of Laurie's
articles at: mailto:ezinearticles@optinfrenzy.com
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4.) TRIVIA
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<< The average person laughs 13 times per day.
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5.) INTERACTIVE CLASSIFIEDS
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6.) Brain Busters
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"Infonesia"
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Infonesia is the inability to remember where you saw or heard
an item of information. The condition is usually temporary but
can recur frequently, and is more common in "information
societies."
Possibly the most pernicious form of infonesia is Webinternesia,
which is the inability to remember which Web site you saw an
item of information on. A person who is racking their brain to
remember the information source could properly be termed an
infonesiac. Like me. "I'm an infonesiac." "Where did you
see
that site?"
"I don't recall. I have infonesia."
MANY THANKS TO THE NEWBIE CLUB
HTTP://WWW.NEWBIECLUB.COM/?TRENDZ
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7.) INFO MARKETING TOOL
_____________________
Good Keywords is a free Windows software for
finding the perfect set of keywords for your web pages.
<http://www.goodkeywords.com/>
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If you want to have a successful business --
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10.) ONLINE EXCHANGE INFORMATION DATA
____________________
PRIVACY POLICY-
ONLY subscribers who have personally and voluntarily subscribed
to this Ezine will Receive it. We are 100% Opt-In.
We will NEVER provide our subscriber list to ANYONE.
We respect the privacy of our readers.
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CONTACT INFORMATION-
Editor: Debbie Solomon
Publisher: Sara Hardy
http://www.marketingtrendz.com
MarketingTrendz
1640 West Sandpiper Circle
Pembroke Pines, FL 33026
sales@marketingtrendz.com
_______________________
DISCLAIMER-
THIS DOCUMENT IS PROVIDED FOR INFORMATIONAL PURPOSES ONLY.
The information contained in this document represents
the current view of MarketingTrendz on the issues discussed
as of the date of publication. Because MarketingTrendz
must respond to change in market conditions,
it should not be interpreted to be a commitment on the
part of MarketingTrendz and MarketingTrendz cannot guarantee
the accuracy of any information presented after the date of
publication. Information provided in this document is provided
"AS IS" without warranty of any kind, either express or
implied,
including but not limited to the implied warranties of
merchantability, fitness for a particular purpose and
freedom from infringement. The user assumes the entire
risk as to the accuracy and the use of this document.
All opinions and viewpoints in each editorial of
The OnLine Exchange Ezine is expressed solely by
the editor and writer, Debbie Solomon. The opinions
set forth by the editor is not necessarily an interpretation
of viewpoints made by the company.
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