"It is impossible to win the great prizes of life without
running risks." -- Theodore Roosevelt
 

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The OnLine Exchange E-ZINE...
http://www.marketingtrendz.com
ISSN: 1528-3992 / circulation: 32,000+
(c)Online Exchange...August 09, 2002
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The OnLine Exchange is an Award Winning,
Top Rated Business Publication of MarketingTrendz.
 
-Our Focus: To bring you cost effective marketing strategies
and implementation.
-Our Goal: To provide you measurable results in business media
and marketing operations.
 
Please, forward this ezine to all your friends
and co-workers who might be interested!
 
 
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This EDITION of THE ONLINE EXCHANGE E-Zine
is SPONSORED BY Our TopStars. Please take
a moment of your time to see what they have to offer:
 
 
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______________________________________________________
 
 
 
IN THIS ISSUE:
_____________
 
 
1.  Biz Thought - Just Be
 
2.  A Biz-Note from The Editor
 
3.  Biz Quiz - Win a FREE Classified AD
 
4.  Parent's Time-Out - Homemade Shell Candles
 
5.  Featured Article- 3 Strange And Twisted Copywriting Tactics!
 
6.  Interactive Classifieds
 
7.  Ezine Advertising Information
 
8.  Biz*Tech Savvy Solutions
 
9.  MarketingTrendz Resources & Services
 
10. OnLine Exchange Information Data
 
==============================================
ARE YOU IMPRESSED WITH THIS EZINE ???
 
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VOTE for The OnLine Exchange!</a>
 
Thank You for Supporting The OnLine Exchange Ezine
 
_____________________________________________________
 
 
 
1.)  BIZ THOUGHT
________________
 
 
Just Be
 
Be strong enough to face the world each day.
Be weak enough to know you cannot do everything alone,
 
Be generous to those who need you help,
Be frugal with what you need yourself,
Be wise enough to know that you do not know everything,
 
Be foolish enough to believe in miracles,
Be willing to share you joys,
Be willing to share the sorrows of others,
Be a leader when you see a path others have missed,
 
Be a follower when you are shrouded in the midst of uncertainty,
Be the first to congratulate an opponent who succeeds,
Be the last to criticize a colleague who fails,
 
Be sure where your next step will fall, so that you will
not stumble,
Be sure of your final destination, in case you are going
the wrong way,
 
Be loving to those who love you,
Be loving to those who do not love you, and they may change,
 
Above all, be yourself!
 
 -- Author Unknown
 

______________________________________________________
 
 
2.) BIZ-NOTE FROM THE EDITOR
______________________________
 
 
Hello OE Subscriber,
 
I hope you are enjoying each edition of
The OnLine Exchange Ezine.
 
A "Warm Welcome" to all our new subscribers.
 
Do you know anything about the quality of
advertising The OnLine Exchange Ezine has
to offer?  Do you realize that this ezine
has been in publication since July, 1999?
We have overcome more obstacles and ups and
downs then you could imagine.  And guess what?
We are stronger than ever!  Not many ezines
are consistent and stay online for more than
a year or so.  Too many people just don't want
the hard work and dedication that is involved in
an ezine.  Well, that's what makes us different
from the rest.  We Care! We are Dedicated! And
Advertising with Us Gives YOU RESULTS!
 
 
http://www.online-exchange.com/advertising.htm
 
And movin' on....
 
We have been adding some great new features
to The OnLine Exchange Ezine.  Every Friday,
we now have a new section called, "BizQuiz".
Answer 2 out of 3 questions correctly and
you get a FREE Classified Ad in The OnLine
Exchange Ezine.
 
In our Monday edition, we now have Trivia Quotes,
which I feel is very informative and interesting
to know.  Knowledge is POWER.  And each edition
of The OnLine Exchange gives you the POWER of
Knowledge.
 
In our Wednesday edition, we will be announcing
all new C.O.B.R.A. members.  YOUR business
can be announced as soon as next Wednesday.
It is GREAT Exposure!  So fill out your application
today. It's FREE!
 
http://www.marketingtrendz.com/cobra/membership.htm
 
 
Your comments and suggestions are always
welcome here at The OnLine Exchange.  We would
love to hear from you. 
 
editor@online-exchange.com
 
YOU HAVE A GREAT WEEKEND!
 
 
...Until Next Time,
Debbie Solomon
editor of The OnLine Exchange
 
 
______________________________________________________
 
 
3.) BIZ QUIZ!
___________________________
 
 
Answer 2 out of 3 Questions Correctly
and Get a FREE Classified Ad in The OnLine Exchange Ezine!
 
Email Answers to:
editor@online-exchange.com
Subject line: BizQuiz
 
<?> <?> <?> <?> <?> <?> <?> <?> <?> <?>
 
-TODAY'S SUBJECT IS PHRASE QUIZ-
Fill in the missing word from these famous phrases or proverbs...
 

1.) A Jack of all trades is master of ______.
    a. some
    b. few
    c. fun
    d. none
 
2.) Two ______ do not make a right.
    a. lefts
    b. songs
    c. clue
    d. wrong
 
3.) A new broom sweeps clean, but the old brush knows all the ______.
    a. dirt
    b. corners
    c. hands
    d. bristle
 
 
 
<?> <?> <?> <?> <?> <?> <?> <?> <?> <?> 
 
 
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4.)  PARENTS TIME-OUT
___________________
 
 
Time Out for Parents
 
Welcome Parents.  It is time for a little Time-Out.
Running an online business or working outside of the home
takes much time and effort away from your family.
This weekly feature is committed to helping
parents take back that quality time and devote it more
fully to spending it with their children.
 
 
Check out this week's features:
 
Time Out for the Week - Homemade Shell Candles
What's for Dinner? - Garden Veggie Casserole
Just for You - Comfort Zone
Site of the Week -  Basketball Math
 
 
Follow the link below to see what it is all about!
You owe it to yourself and your children!
 
http://www.parentstime-out.com
 
This page is designed to be simple and easy to follow.
Our goal is to keep it short and simple each week, allowing
you to maximize your family time.
 
You can find all of our Time Out editions archived at
http://www.parentstime-out.com/archives.htm
 
 
 
 
 ______________________________________________________
 
 
 
5.) FEATURED ARTICLE
____________________
 
 
==================
3 Strange And Twisted Copywriting Tactics!
by Larry Dotson
==================
 
 
1. You can build credibility with your prospects by
telling them you can't solve all their problems, but
you can solve a percentage of them.
 
For example:
 
My product can't eliminate all your problems, but
what if it could take away 97.5% percent of them.
How much better would you feel?
 
With this technique you wouldn't be making those
unbelievable claims. Your prospects would know
for sure you're not lying to them. It will increase
your credibility and make them confident enough
to buy  your product. Using a percentage makes it
easier for your prospects to understand just how
much better their situation could be.
 

2. Stun your prospect by telling them the negative
things they are probably thinking about your
product or business. Then tell them the negative
effects of thinking negative about your product or
business.
 
For example:
 
You're probably thinking this marketing book is like
all the rest you've wasted your hard earned money
on and you'll go on with your business losing sale
after sale until your finally have to go out of business.
 

3. Give your prospects an image of two different
paths they can take; one if they order your product
and one if they don't.
 
For example:
 
Imagine yourself at an intersection and you clearly
see two different roads on which you can turn on.
One where you can chose not to buy our product
and continue to have your problem or one where
you can buy our product and eliminate your problem.
Which road will you chose?
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______________________________________________________
 
 
6.)  INTERACTIVE CLASSIFIEDS
 
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______________________________________________________
 
 
 

7.)  EFFECTIVE & AFFORDABLE EZINE ADVERTISING
 
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 SIZZLIN' SUMMER ADVERTISING SPECIALS ARE NOW AVAILABLE!
 -Tremendous Discounts!
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Please click here</a>
 
Do You Have a Business or Website?
Then you NEED ADVERTISING!
 
If you want to have a successful business --
You Need a Successful Advertising Campaign.
 
Without Targeted Exposure your business has no
chance of making a profit.
You can have the most Informative Service,
a Quality Product and a Dynamite Website,
but without advertising, you will be wasting your time.
 
YOU NEED... Successful Advertising, and Plenty of it!
The OnLine Exchange is here to assist you
with Advertising that gets results!
 
Your success starts right here:
 
http://www.online-exchange.com/advertising.htm
<a href="http://www.online-exchange.com/advertising.htm">
Please click here</a>
 
Our team of publishers work around the clock to give
you the best possible exposure online.
Take advantage of our Established Ezine and YOUR AD
could be seen by over 32,000 Subscribers as soon as
this week.
Start YOUR Success Story Today!
 
 
______________________________________________________
 
 
 
8.) Biz*Tech Savvy Solutions
_______________________
 
 
"Computer CD Player - Sound Advice"
 
========================================
 

Your computer CD player is a marvelously gifted piece of
hardware. Able to use a laser beam to sample microscopic dips
and jiggles in a fine foil layer, it has the ability to make you
say, "That's music to my ears." Put the whirly twirly to use
with these tips and tricks.
 
The CD player is opened following this path: Start > Programs
> Accessories > Entertainment > CD Player. It's pretty smart,
and knows if you've popped a music or data CD in the slot.
Open the drawer that holds the CD and slip one in. It should
automatically start playing. Assuming you have speakers and
sound card of course.
 
If your CD doesn't start playing when you insert it, check to
see that the Auto insert notification checkbox is indeed
checked. Visit your friendly CD-ROM Properties dialog box for
all the info you'll need. You can do it right now by
simultaneously pressing the Windows Logo key and the Pause
key. When the System Properties dialog box appears, click the
plus sign next the CD class (class is a techie word for "item")
to reveal your actual CD player. Highlight your CD's name, and
click the Properties button. All of the properties surrounding
your particular player will be displayed.
 
The stuff that really matters is listed on the Settings tab of
the CD Properties dialog box. This is where you adjust the, um,
settings. I'll leave that to you to browse around and play with.
 

 
 
 

MANY THANKS TO THE NEWBIE CLUB!!
http://www.newbieclub.com/?trendz
 
______________________________________________________
 
 
9.)  MarketingTrendz Resources & Services
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MarketingTrendz
Offering you a directory of essential resources
and services for your business
http://www.marketingtrendz.com
 
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We Submit your article to over 600 publishers, along
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The Scaminator Report is one of the most decisive reports
that pin points scams and viruses in circulation and brings you
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SUBSCRIBE TODAY:  http://www.scaminator.com
 
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Articles-to your-InBox
If you are looking for quality articles for publication in
your newsletter, or just for marketing interest,
add your email address to our submissions database. It is FREE,
and you may unsubscribe at any time. We NEVER use this service
for advertising.  It is strictly for articles.
http://www.ezinetrendz.com/publishers.htm
 
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ProofReading Services
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Let us proof your ezine for a guaranteed proper Copy.
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MarketingTrendz Workshop
Learn the essentials of marketing your business
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CyberTrendz Business Mall
All in one business mall of resources and services
recommended by MarketingTrendz
http://www.marketingtrendz.com/cybertrendz.htm
 
........
 
Parents Time-Out
Don't forget to make time for the kids.  Some hints,
ideas and suggestions will make your time more valuable.
http://www.parentstime-out.com
 
......
 
Professional Web Design
Let your visions become reality with Royal
Web Design.  Guaranteed Satisfaction!
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______________________________________________________
 
 
10.) ONLINE EXCHANGE INFORMATION DATA:
 
 
-PRIVACY POLICY-
_______________
 
ONLY subscribers who have personally
and voluntarily subscribed to this Ezine will Receive it.
We are 100% Opt-In. We will NEVER provide our
subscriber list to ANYONE. We respect the privacy of our readers.
 
 
______________________________________________________
 
 
CONTACT INFORMATION:
___________________
 
Editor: Debbie Solomon
Publisher:  Sara Hardy
http://www.marketingtrendz.com
MarketingTrendz
1640 West Sandpiper Circle
Pembroke Pines, FL 33026
sales@marketingtrendz.com
 
______________________________________________________
 
 
-DISCLAIMER-
_____________
 
 
THIS DOCUMENT IS PROVIDED FOR INFORMATIONAL PURPOSES ONLY.
The information contained in this document represents
the current view of MarketingTrendz on the issues discussed
as of the date of publication. Because MarketingTrendz
must respond to change in market conditions,
it should not be interpreted to be a commitment
on the part of MarketingTrendz and MarketingTrendz
cannot guarantee the accuracy of any information
presented after the date of publication.
Information provided in this document is provided "AS IS"
without warranty of any kind, either express or implied,
including but not limited to the implied warranties
of merchantability, fitness for a particular purpose
and freedom from infringement. The user assumes the
entire risk as to the accuracy and the use of this document.
 
All opinions and viewpoints in each edition of
The OnLine Exchange Ezine is expressed solely by
the editor and writer, Debbie Solomon.  The opinions
set forth by the editor is not necessarily an interpretation
of viewpoints made by the company.