"If you break your neck, if you have nothing to eat,
if your house is on fire - then you got a problem.
Everything else is inconvenience." - Robert Fulghum


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The OnLine Exchange E-ZINE...
"Virtual Marketplace" Edition
http://www.marketingtrendz.com
ISSN: 1528-3992 / circulation: 30,000+
(c)Online Exchange...June 17, 2002
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This EDITION of THE ONLINE EXCHANGE E-Zine
is SPONSORED BY Our TopStars. Please take
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The OnLine Exchange is a Free Publication
of MarketingTrendz. We are an award winning,
top rated ezine, providing valuable marketing
information and services to businesses, individuals
who are seeking online opportunities and
anyone interested in enhancing their business operations.

-Our Focus: To bring you cost effective marketing strategies
and implementation.
-Our Goal: To provide you measurable results in business media
and marketing operations.

Please, forward this ezine to all your friends
and co-workers who might be interested!


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______________________________________________________



IN THIS ISSUE:

1. Free-For-All

2. Editorial-by Debbie Solomon

3. HOT OFF THE PRESS: Strange Things Happen

4. MarketPlace "Interactive Classifieds"

5. Brain Busters - Important Words

6. Info Marketing Tool - Cross Fader

7. HOW to Advertise with The OnLine Exchange Ezine

8. MarketingTrendz Resources & Services

9. OnLine Exchange Information Data

______________________________________________________



1.) FREE-FOR-ALL
_______________________


Tiny URL
Are you sick of posting URLs in emails only to have it break
when sent causing the recipient to have to cut and paste it back together?
Then visit the web site below. By entering a URL in the text field,
it will create a tiny URL that will not break in email postings.
<http://tinyurl.com>


================

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______________________________________________________



2.) EDITORIAL
___________________


Welcome to our Monday Edition of The OnLine Exchange Ezine.

I would personally like to
thank each and every subscriber for helping us make
The OnLine Exchange Ezine such a great success.
Your continued support is gratefully
appreciated, and soon we will be rolling into the 4th year
of publication. We sure have come a long way!

I would like to welcome all our new subscribers.
Please take a few moments to visit our Profit Zone.
This is a FREE Members Only Club exclusively for
OnLine Exchange Subscribers.

http://www.marketingtrendz.com
In The Members Only Club!

If you have misplaced, or forgotten your password
for The Profit Zone Members Only Club, please take
the time to email me and I will be happy to send it to you.

editor@online-exchange.com

Just to let you know. Today's featured article is
very interesting.  Though it is geared more toward
netscape messenger users, you never know...it could happen
to any of us.  So, whether you use netscape or
not, you will find it very informative.  Personally,
I use Microsoft Outlook Express.  But if it ever
happens to me, at least I know alittle about what
I need to do to solve the problem.


I just want to let you know, that we have changed our
contact information on our websites. We no longer
have available our email address directly on the sites.
We have replaced it with a contact form that you submit
to us. Our mailing address, phone numbers, etc, is still
the same and available on our websites. However, because
of the harvesting software available on the net today,
which literally strips email addresses on websites, we
feel that it would be in our best interests to NOT make
it so readily available to these monsters. So, you do
have to fill out a form to contact us from the website.
And we do get back to you within 24 hours.

Now, personally, I use to hate when I could not find an
email address on a site. Made me feel like I was being
scammed or something, by NOT having the option to email the
person, except for a form. But more and more, I am figuring
out the truth behind these contact forms. We have nothing
to hide. In fact, you have our email address in each and
every edition of The OnLine Exchange.

We were using a specific email address on our websites. And
that is the only place we had that address. That email
address is being spammed more than our other addresses, and
it is because it is on our websites. I know we will never
get rid of spam, but it sure does help to cut it down some.

Needless to say, we are getting rid of that old address,
because the spam is overwhelming, and it is a shame we
have to do this.

May there be light at the end of the spam tunnel.
(yeah, right!)


Until Next time,

Debbie Solomon
editor of The OnLine Exchange Ezine


______________________________________________________


3.) HOT OFF THE PRESS**



===================================
Strange Things Happen
==================================


As I make my daily 30 ft. trek from the kitchen to my faithful
computer, my first cup of coffee in hand (no, not in my
underwear), I'm debating my business plans for the day. Got
to check my email first. Might have made a killing on that
new ad I placed the other day. Besides, everybody checks their
email first, don't they?

The computer's up and ready to go. I never turn it off. Might
not come back on. Into Netscape Messenger I go. I've been using
Netscape Messenger for a few years now. Never had any problems.
Always been dependable. Besides, I'm used to it.

As I look to see my incoming email starting to download my hand
trembles and my coffee spills. Wow! Unbelievable! 6,327
incoming emails are coming in as fast as my computer can spit
them out! That must have really been a KILLER AD I wrote. I'm
the greatest! I'm gonna' be RICH!!!

WAIT! Those aren't emails for my ad that's coming in. Those are
all the email messages I have SENT for the last four months.
WHAT A BUMMER! Why are they coming back? I sent all those
messages. They all were delivered. I emptied my "sent
messages" folder to the "trash" folder, and deleted everything
in the "trash" folder. WHY ARE THEY COMING BACK to haunt me?

Finally, all the messages are downloaded. I can't figure it out.
I call my ISP. The person I talk to can't figure it out either.
He says I'll have to go to the ISP website and delete the
messages there. I ask if he can delete the messages for me, being
he's right there looking at it. Nope, not allowed to delete any
customer's mail. Have to do it yourself. Okay, I go to the ISP's
website to delete the messages. You can only delete 20 messages
at one time! Do you have any idea how long it takes to delete
6,327 messages, 20 at a time? The day is shot. But finally things
are back to normal.

One week later the EXACT THING happens AGAIN!

I called my ISP. This time I talked to a person who knew his
business! He told me exactly what to do, and I'm gonna tell you.
Hopefully, you won't ever have this problem, but if you use
Netscape Messenger (it's really not bad) and this problem arises,
here's what you do:

(Please note that this method is for Netscape 4.7. I'm not
familiar with the methods used for other versions of Netscape.)

1. In Netscape, click on "Edit" in the upper left hand corner.
2. Click on "Preferences".
3. Open "Mail & Newsgroups" by clicking on the +.
4. Click on "Mail Servers".
5. Click on "Edit" in the "Incoming mail servers" box.
6. Click on the "Pop" tab.
7. And finally, uncheck the box that says "Leave messages on
server".

That's it, you're done.

I swear I don't know who the idiot was who got into MY computer
and checked that stupid box.
___________________________________________
Mike Weaver is the owner of "Weaver Internet Services"
Home of "Excellent Internet Services and Outstanding Business
Opportunities". Stop by and visit his website at:
http://www.weaverinternetservices.com
___________________________________________




______________________________________________________


4.) INTERACTIVE CLASSIFIEDS
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______________________________________________________


5.) Brain Busters
_____________________


Cryptography

Cryptography, the encoding of messages to render them unreadable
by anyone other than their intended recipient(s), is centuries old.
The "Caesar Cipher" is so named because it was used by Julius Caesar.
With the advent of modern computer technology, many of these older
ciphers became trivially crackable using brute-force attacks.
Modern cryptography, essential to the security of computer networks,
is done with complex algorithms implemented on high speed
computer systems. Generally speaking, computer cryptographic
tasks can be broken into two general
categories: encryption and authentication.

Encryption

Encryption refers to the scrambling of information so that
the original message can not be determined by unauthorized recipients.
An encryption algorithm is applied to the message, referred to
as the plaintext, and a key to produce ciphertext, which
ideally appears to be random bits. A decryption algorithm
converts the ciphertext back into plaintext, but only if given
the correct key. Conventional, or symmetric, algorithms use
the same key for both encryption and decryption. Public key
algorithms use paired keys, one for encryption and another
for decryption.

Authentication

Authentication is the verification of a message's sender.
Authentication requires protecting a message so it can not
be altered, usually by attaching to it a digital signature.
Typically, the signature is formed by computing a hash of
the message, which is encrypted using a public key cryptosystem,
insuring that nobody without the proper key can generate a
valid signature. Note that authentication is different from
encryption, since the actual message may be completely unencrypted,
and cryptography used only to validate the identify of the creator.


More info at http://www.freesoft.org/CIE/Topics/135.htm




______________________________________________________


6.) INFO MARKETING TOOL
_____________________


'CrossFader'

This little applet produces two lines of text that
overlap and fade in/out on top of each other.

It's cool!

Wait for the page to fully load for you to view the applet.

<http://www.resource-a-day.net/resources/applet12/>




______________________________________________________


7.) ONLINE EXCHANGE ADVERTISING INFORMATION

__________________________________


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If you want to have a successful business --
You Need a Successful Advertising Campaign.

Without Targeted Exposure your business has no
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______________________________________________________


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___________________________________________



9.) ONLINE EXCHANGE INFORMATION DATA
____________________


PRIVACY POLICY-

ONLY subscribers who have personally and voluntarily subscribed
to this Ezine will Receive it. We are 100% Opt-In.
We will NEVER provide our subscriber list to ANYONE.
We respect the privacy of our readers.

______________________


CONTACT INFORMATION-

Editor: Debbie Solomon
Publisher: Sara Hardy
http://www.marketingtrendz.com
MarketingTrendz
1640 West Sandpiper Circle
Pembroke Pines, FL 33026
sales@marketingtrendz.com

_______________________


DISCLAIMER-

THIS DOCUMENT IS PROVIDED FOR INFORMATIONAL PURPOSES ONLY.
The information contained in this document represents
the current view of MarketingTrendz on the issues discussed
as of the date of publication. Because MarketingTrendz
must respond to change in market conditions,
it should not be interpreted to be a commitment on the
part of MarketingTrendz and MarketingTrendz cannot guarantee
the accuracy of any information presented after the date of
publication. Information provided in this document is provided
"AS IS" without warranty of any kind, either express or implied,
including but not limited to the implied warranties of
merchantability, fitness for a particular purpose and
freedom from infringement. The user assumes the entire
risk as to the accuracy and the use of this document.