"The greatest use of life is to spend it
for something that will outlast it."
      --William James


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The OnLine Exchange E-ZINE....
"Biz-Talk" Edition
http://www.marketingtrendz.com
ISSN: 1528-3992
(c)Online Exchange...July 27, 2001
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Please take a moment to visit our Feature Advertiser:
(We personally recommend it)
____________________


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_____________________


The OnLine Exchange is a Free Publication
of MarketingTrendz. We are an award winning,
top rated ezine, providing informative tools
and resources for all businesses.
Over 20,000 webmasters, opportunity seekers,
and small business owners depend on this Ezine week after week.

Please, forward this newsletter to all your friends
and co-workers who might be interested!

Tune into Effective & Affordable Ezine Advertising Information:
http://www.marketingtrendz.com/advertising.htm


______________________________________________________



IN THIS ISSUE:
_____________

1. Our Biz-Talk Top Sponsor

2. Biz Talk -- Internet Explorer Beginners Center

3. A Biz-Note from The Editor

4. Interactive Classifieds

5. Featured Article- Spamming The Internet -
Are You The Next Victim?

6. Effective & Affordable E-Zine Advertising Information

7. Parents Time-Out - Life can be a picnic

8. OnLine Exchange Contest - You Can Be The Next Winner

9. The Humor Corner - Laugh A little!

10. OnLine Exchange Information Data



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1.) TOP SPONSORS:
_________________



Our Top Sponsor:


-Can you PROVE to your Customers that you are CREDIBLE?
-How do visitors to your site KNOW they can TRUST you?
-Do you get tons of hits and very little sales?

There is a solution to all of this.  Become a Member
of C.O.B.R.A. - Council of OnLine Business Relations Advocates-

-Why should you become a Member of C.O.B.R.A.?

Take a minute and read all the benefits you will receive
by becoming a member of C.O.B.R.A. and fill out the
FREE Application!

http://www.homesourcearena.com/cobra/benefits.htm


_______________________________________________________


2.)  BIZ TALK
________________


Check out CNET's Internet Explorer Beginners Center

Whether you're just getting started with Internet Explorer
or need to bone up on your burgeoning browsing skills,
the IE Beginners Center might be just what you've
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Check out the tips and how-tos in the IE Beginners Center:

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Get Internet Explorer 5 how-tos and tips:
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Get Netscape 6 how-tos and tips:
http://two.digital.cnet.com/cgi-bin2/flo?y=eBWA0KzRQ0P0B8Cf


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3.) BIZ-NOTE FROM THE EDITOR
______________________________


Hello Faithful Subscribers,

I hope you are enjoying each edition of
The OnLine Exchange Ezine.

Please take the time to read this ezine. It is filled
with valuable information for you and your business.

Today is the big day.  Our new addition to this
issue's OnLine Exchange.  It is our Parent's Time-Out.
This is for all us parents who need a reminder that
we have kids.  Computers tend to take a lot of our time.
And that includes precious time with our kids.

We need to take a step back, take a deep breath and
just relax and enjoy our kids for awhile.  We even
lend you a helping hand with fun ideas for you to do.

So, don't forget to check out:  Parent's Time-Out

And guess what? There is...

ONLY A FEW DAYS LEFT TO...
Check out our
JULY ADVERTISING SPECIALS.  They are
SIMPLY SIZZLING!

http://www.marketingtrendz.com/advertising.htm

You can get more detailed advertising information at the end
of today's ezine edition.

And don't forget to participate in our Weekly
Biz Talk Contest!


...Until Next Time,
Debbie Solomon
editor of The OnLine Exchange


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4.) INTERACTIVE CLASSIFIEDS
___________________________



.....................


The PowerMoney Total Support System -
Enabling Part-Timers to Earn a long-term
income with a Premier Network Marketing
Company. Join PowerMoney FREE:
http://www.power-money.net/

........

TRAFFIC AND LEADS!
We can get all the traffic you want to Your site! Our
services are guaranteed! We also have very
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.......

FEELING ALONE IN BUSINESS?
Would you like to be part of a team?
We work together and succeed together!
Find out how you can make a serious income
without marketing! We do that for you!
Go to: http://tishmary.bizzyhomes.com

.......

THIS IS A DATE & TIME SENSITIVE MESSAGE
You need to see this! A product that's sold OneTime,
but pays you for years to come, regardless as to
whether or not you do anything else!
It's needed by 90% of people worldwide and insured
by a Multi Billion Dollar Global Financial Institution.
For more information email: mailto:theonlycard2@followingup.com

........

Turn 20 minutes a day at your computer into $2000+ a month!
Get your PROVEN Six-Figure Internet Income Course FREE!
A $295 value. Limited time offer.
ACT NOW! Go to: http://www.quickinfo247.com/1495374.1

..........

You can earn money QUICKLY, GLOBALLY and
keep it coming for LIFE! Click on this
link and try NOT to get excited. http://www.globaldebitcard.net/dan
Warning! The recruiting system attached to this ad is deadly!

......

Administrative Solutions: Business and human resource
manuals with software, employee handbooks, job descriptions,
personnel policies, OSHA, FMLA, ADA, document editing.
www.administrativesolutions.com

.......

GET PAID FOR READING EMAIL!
Make Internet Advertisers put money in your pocket.
This program pays 10 cents per mail you receive. You
can double your money by taking gift certificates!
http://mm.burnthenet.com

........

Why spend your time trying to collect returned checks
- we do it for you! No fees or contracts,
faster and more convenient than other methods. 
Works on any US bank. Receive 100% of your money.
http://www.net30solutions.com


...........

IT CAN BE SO SIMPLE TO MAKE $200/DAY!
Are you looking for an online business
that is easy to set-up and actually makes money?
If you are and you want more info, contact me at:
nobelwealth@fastresponse.net or go to my website at:
http://cc.fastresponse.net/2609

........

>>SLICE the Web, REUSE the data<<
UnWWWrap! visual tool extracts tabular data and HTML
from any web page.
Make your own portal/e-zine template or research
starter page from the extracted pieces, update it automatically!
http://www.extradata.com/bl/

.........

-> "GET *PAID* TO ADVERTISE"
We'll pay you $975, then we will buy you a brand new
car, then we will pay off your home mortgage!
*Or we'll pay you the equivalent in "CASH"!
http://www.theultimatenetmatrix.com
-> "This Is 100% True!

........

#1 Business Opportunity for the New Millennium
Dramatically improve the quality of your life. Here's
an opportunity so unique, so powerful in its ability
to transform lives, it can honestly be called the #1
Business Opportunity for the New Millennium.
http://www.5pillars.com/teambrown/

.......

"BONANZA" - Financial Blessings For YOU!
Learn How To Make At Least $5,000 A Week At Home
on Your Computer. Easy, Simple, And FREE!
Check My Website.
http://www.secrets2success.com/special174110





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5.)  FEATURED ARTICLE
____________________


==================
Spamming The Internet
-Are You the Next Victim?-
by debbie solomon
==================




When you hear the word SPAM, what comes to your mind?
Is the term worse then the meaning?
This word SPAM has been blown out of proportion.  It is
causing unbelievable hysteria on the internet.

Many businesses are spending more and more time each day
getting frustrated, yelling at the spammers, and reporting
the spammers. 
-Is it really worth it?
-Is there are way OUT?

Unfortunately we will never get rid of spam.  It is like
getting rid of the junk mail in your mailbox.  It is always
there.  You can bank on it almost everyday.  It is the same way
with SPAM.  As long as you have any kind of existence online,
your email box will be littered with SPAM.

There is a way to cut a lot of it out though.  Ever since
I got my new email server, I have had very little spam
in my email box. Sure I get one or two a day, but it is not
like it used to be.


So, HOW do we get rid of SO MUCH spam mail? 

The BIGGEST CULPRIT of Spam is FFA LINK pages. 
Now, I know many people feel that since they agreed
to receive this junk mail in exchange for placing their
link that it is not spam.  Well, SPAM is basically unwanted
EMAIL.  Do you WANT to receive all these emails?

Many business who host an FFA LINK page do it for one reason
and one reason only - FOR YOUR EMAIL ADDRESS!  I am not
saying ALL FFA Link pages do this, but MOST of them do.
If you submit to FFA LINK pages, you can be guaranteed at
least 100 emails a day. And then all the follow-up emails
after that, so it is never-ending. You will be automatically
subscribed to ezines and newsletters, which you never
personally subscribed to. But somewhere on the FFA page in
real small writing is your agreement. 
In fact, a lot of these newsletters
even put on top of their publication that you have agreed to
receive this newsletter by subscribing, corresponding with them,
or placing your LINK on their FFA page.

Of course the owners of FFA Pages will not agree with me.  But,
if you want complete honesty-
-you will not increase traffic to your site.
-you will not reach thousands and millions of people to view your ad.
-you will not even be able to keep your link there for more than one day.
(and that is good for FFA pages. Normally you are off within hours).

-So WHY post to FFA sites when you are off of them in hours or a day?
-So WHY post to FFA sites when your email box is flooded with Emails?
-So WHY post to FFA sites to gain exposure when all you get is hundreds
of emails selling their product?

-Don't you want people to read about YOUR product?
-Don't you want people to see YOUR link?
-Don't you want people emailing you about YOUR product?

FFA LINK pages do you more harm than good. 
The time and energy you spend at posting to these links,
could be time and energy spent on doing
something productive for your business.
These pages are there only to get your email address. 
Many of these pages have members who pay
to get your email address and spam you. These are called,
"Opt-In email Lists for SALE, or for RENT".  That is where
many of these companies get their addresses.  Don't get me wrong,
I am sure there are legit ones out there, but they are few and
far between.

People who do post to FFA LINKS will never read all
the junk mail in their in-box, they just delete it. 
So what is the point?
It is like a cat and mouse game that will never end. So,
is that what you really want?  Because it does not
stop there.  Your email address is added to spam databases, and posted
to opt-in mailing lists (real "opt-in", huh?).  NOW, your
email address is a pawn for spammers.  Every piece of software
for harvesting email addresses will grab yours, and now your email
address is for sale everywhere.

Do yourself a favor....
There are so many ways to do productive advertising.  Stay away
from FFA LINKS.  You will make NO money, and you will be a
VICTIM of constant SPAM.  You will NEVER see a successful business
entrepreneur posting to FFA Sites.  Ask them where to advertise,
they will tell you.

When I was a newbie, I submitted to every FFA link I could find.
Gee, submitting your link to hundreds of thousands of possible clients?
And for FREE?  How could you go wrong?  It was SO easy!

I would wake up the next morning with hundreds of emails in my box.
In my opinion, YES< it is SPAM!  Because I DO NOT WANT THEM!
I posted to an FFA LINK page, that is all.
I HAD to agree to receive some emails, but not HUNDREDS!!! 
That was the only way to get my link on the page! 
I was in for a rude awakening. 
Not one thread of business came through
and I could not decipher what was JUNK MAIL,
and what was business.

I literally had to get another email account. 
I do not touch FFA Pages, and I get an average of a few
spam mails a day. 
Everything else is business.  I love it!
I will never totally get rid of spam.  In fact,
now it is a pleasure, because I just reply with my AD.
Anyone who does business online is guaranteed
to receive some.  But if you want to get rid of
the hundreds of emails in your box,
then STOP POSTING TO FFA Pages! 
They are, in fact, the biggest culprit of SPAM.

Most successful businesses have learned to stay away
from FFA Pages.  These practices
are not part of a successful business. They are part of a
desperate ploy to make money without spending any. 

Now, not everyone will agree with what I am saying, however,
the facts are in front of you.  You decide whether you want
to deal with all the junk mail.  I, for one, can say that
it is a pleasure doing business online, now that I do not have
to wake up to hundreds of spammers.

You can save yourself a lot of headaches by NOT falling VICTIM
to SPAMMERS!

===============================
Written by Debbie Solomon
http://www.marketingtrendz.com
Got a comment or suggestion... email me at:
trendz@bellsouth.net



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6.) EFFECTIVE & AFFORDABLE EZINE ADVERTISING

 _________________________



Do You Have a Business or Website?
Then you NEED ADVERTISING!


If you want to have a successful business --
You Need a Successful Advertising Campaign.

Without Targeted Exposure your business has no
chance of making a profit.
You can have the most Informative Service, a Quality Product
and a Dynamite Website ,but without advertising,
you will be wasting your time.

YOU NEED... Successful Advertising, The Cutting Edge
kind and Plenty of it!
The OnLine Exchange is here to assist you
with Advertising that gets results!

Your success starts right here:

http://www.marketingtrendz.com/advertising.htm

Our team of publishers work around the clock to give
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Take advantage of our Established Ezine and YOUR AD
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For Pricing and Details:
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______________________________________________________


7.)  PARENT'S TIME-OUT
___________________


Time Out for Parents

Welcome to our new addition to the OnLine Exchange.
Running an online business or working outside of the home
takes much time and effort away from your family.
This new weekly feature will be committed to helping parents
take back that quality time and devote it more fully
to spending it with their children.

This week features:

Time Out for the Week - Life can be a Picnic
What's for Dinner? - Beef and Salsa Stuffed Potatoes
Just for You - Pamper Yourself
Site of the Week - MakeingFriends


Follow the link below to see what it is all about!
You owe it to yourself and your children!

http://www.marketingtrendz.com/timeout.htm

This page is designed to be simple and easy to follow.
Our goal is to keep it short and simple each week, allowing
you to maximize your family time.



______________________________________________________



8.) ??OnLine Exchange CONTEST??
_______________________

Win a FREE LINK in our Profit Zone
Members Only site for all Online Exchange Subscribers.
First 12 winners will have their links posted at
this HIGH traffic site for ONE FULL WEEK!
If you have a logo or banner, we will post that!
There will be a special page honored for all winners
to LINK their business.

<?><?><?><?><?><?><?><?><?><?><?><?>

What is our New addition to this Issue of
The OnLine Exchange Ezine?

<?><?><?><?><?><?><?><?><?><?><?><?>

You can email your answer to:
trendz@bellsouth.net
If you are a winner, you will be notified within
24 hours, along with instructions on linking your site.


______________________________________________________


9.)  THE HUMOR CORNER

_______________

LAUGH A LITTLE - YOU DESERVE IT!


"Ode to the Spell Checker!"

Eye halve a spelling checker
It came with my pea sea
It plainly marcs four my revue
Miss steaks eye kin knot sea.
Eye strike a key and type a word
And weight four it two say
Weather eye am wrong oar write
It shows me strait a weigh.
As soon as a mist ache is maid
It nose bee fore two long
And eye can put the error rite
Its rare lea ever wrong.
Eye have run this poem threw it
I am shore your pleased two no
Its letter perfect awl the weigh
My checker tolled me sew.

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10.) ONLINE EXCHANGE INFORMATION DATA:


-PRIVACY POLICY-
_______________

ONLY subscribers who have personally
and voluntarily subscribed to this Ezine will Receive it.
We are 100% Opt-In. We will NEVER provide our subscriber list
to ANYONE. We respect the privacy of our readers.


______________________________________________________


CONTACT INFORMATION:
___________________

Editor: Debbie Solomon
Publisher: Sara Hardy
http://www.marketingtrendz.com
MarketingTrendz
1640 West Sandpiper Circle
Pembroke Pines, FL 33026
trendz@bellsouth.net
admin@marketingtrendz.com

______________________________________________________


-DISCLAIMER-
_____________


THIS DOCUMENT IS PROVIDED FOR INFORMATIONAL PURPOSES ONLY.
The information contained in this document represents the current
view of MarketingTrendz on the issues discussed as of the date
of publication. Because MarketingTrendz must respond to change
in market conditions, it should not be interpreted to be a
commitment on the part of MarketingTrendz and MarketingTrendz
cannot guarantee the accuracy of any information presented
after the date of publication. Information provided
in this document is provided "AS IS" without warranty of any kind,
either express or implied, including but not limited
to the implied warranties of merchantability,
fitness for a particular purpose and freedom from infringement.
The user assumes the entire risk as to the accuracy
and the use of this document.