==============================
THE ONLINE EXCHANGE EZINE...
(c)Online Exchange Edition....September 11, 2000
http://www.marketingtrendz.com
ISSN: 1528-3992
==============================

WELCOME to our latest edition of The OnLine Exchange Ezine.
We are dedicated to keeping you informed of all the up-to-date
Marketing Trendz the Internet has to offer. This Ezine will give you that
Leading Edge and will always keep you one step ahead in the
Marketing World. (To review more business tips, go to :
http://www.marketingtrendz.com/archives.htm)

ONLY subscribers or those corresponding with us in reference to home
business opportunities should receive this ezine. We will NEVER provide
our subscriber list to ANYONE. We respect the privacy of our readers.

**Please See The Bottom For Detailed Advertising Information**

==============================

IN THIS ISSUE:

~  Our Top Stars -- "Sponsors in the Spotlight"

~  **Feature Article**  HARVESTING EMAIL ADDRESSES

~  "TOP Pick" Classified Ads

~  Business Know-How *   THE TEN PRINCIPLES OF SUCCESS

~  ADVERTISE With The OnLine Exchange E-Zine

~  The "Encouragement" Exchange

~  A Word From The Editor *

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**TOP STAR SPONSOR**

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==================================

**TOP STAR SPONSOR**

LIKE NOTHING YOU WILL FIND ANYWHERE ELSE!

No time to LOSE!   Only a limited amount
of Top Placements are available.  List Your Business
Today and you will Receive a FREE Top Star Sponsor AD
in The OnLine Exchange Ezine.

Leading Businesses have already joined forces with
The HomeSource Arena. Opportunity Seekers Worldwide
are flocking to this site!

For Complete Details and Pricing, visit our site at:
http://www.marketingtrendz.com/homesource/form.htm

questions?  email me at:
mtrendz@cs.com

//////////////////////////////////////////////////////////////

FEATURE ARTICLE*

HARVESTING EMAIL ADDRESSES
by debbie solomon
http://www.marketingtrendz.com

The first time I saw these websites that offer you thousands
and thousands of opt-in email addresses for just pennies,
it was so tempting and so inviting, I ALMOST fell for it.
Heck, who can resist it?  You don't have to work your butt
off trying to gain a subscriber base.  This is a ready made
subscriber base, and also potential clients for my product.
And this software that is offered that will extract
people's email addresses from newsgroups, message boards, etc...
This is just so easy to do, and a lot less time consuming then
having to advertise, advertise, and advertise some more.

BEWARE...This is called Harvesting Email Addresses.  Sure
they make it sound so simple, and legit, but it isn't.
Even the BEST OF US is always tempted by this ploy,
but PLEASE do not fall for it.  This is NOT Opt-In.  These
people are NOT asking for your offer.  These addresses
are harvested. They did not ask to be added to any of these
lists.  I bet YOUR email address is on a few of them, too.  How
would you like to fall victim to their ploy of selling YOUR email
address to others?  I promise you, you will
get in so much trouble if you decide to buy one of these lists,
or use software for that purpose, it is only a matter of time
before you face dire circumstances.

To be honest with you, harvesting email addresses is not illegal.
You will not be fined and you will not go to jail.  But what will happen
will hurt your business immensely.  Here are just some of the consequences
you will face:

--You will lose your ISP.
--You will lose your Domain host.
--You will lose your Domain.
--Your name will be added to the spam list.
--Your business will be blacklisted.
--You will gain a very bad reputation as a spammer.

Just think of all the hard work you put into your business.  Getting listed
in Search Engines, Advertising everywhere you can find exposure and
networking on the internet.  ALL this is down the drain, because you now
lost
your domain, so if a potential client sees your AD, or sees you listed in
a search engine, it will do no good, cause your domain is GONE!!!!

Once you work your BUTT off getting back up and going again with a new
ISP and new domain, guess what??  Now you are faced with another dilemma.
You have gained such a bad reputation as a spammer, that people will not
want anything to do with your business because of your previous ethics.

Is this worth it?  Many of you do not know the seriousness of what
Harvesting Email Addresses can do.  I am here to give a heartfelt warning.
NO MATTER how good it sounds? Do not FALL FOR IT!

For all of you who are fairly new to the internet...I hope you now realize
what harm harvesting email addresses can do.  And how falling
for these big offers, no matter how tempting they are, will just
ruin any business.

Please DO NOT ruin your business for the Easy -Way -Out.
I am not one of those Anti-Spam radicals who goes nuts every time
a Spam is received.  Honestly, I just delete them and not even
bother with it. The only time I get annoyed is if I am constantly
bombarded with emails from one person.  It does get out of hand.
I will email the person and tell them to either remove from their
list or suffer the consequences.  It is up to them to remedy the
situation.  If they persist, then I will notify Abuse@ their ISP.
The only constant emails I will read are newsletters and ezines,
and only the ones I ask for.

Just remember...Harvesting Email Addresses is very bad business
etiquette with dire circumstances to face.  Honest etiquette is
honest business.  You will gain a respected reputation, and your
business will flourish.  SO, as you can see, hard work does have
its rewards.

===============================
Author: Debbie Solomon
Debbie is the Creator of The HomeSource Arena,
which is The Leading Source in Certified Home Employment,
and  owner of The Online Exchange Ezine, a Top Rated,
world renowned Ezine.  The only Ezine that will give you
FREE Access into an Exclusive Members Only Club, just
for subscribing for FREE to The OnLine Exchange Ezine.
Please visit her site at:
http://www.marketingtrendz.com
mtrendz@cs.com


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$$$$TOP PICK CLASSIFIED ADS$$$$


--------------------------------

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-----------------

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--------------------

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---------------------

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-------------------

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----------------------

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--------------

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------------------

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--------------------

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--------------------

Jokes, Jokes and Still More JOKES.
Over 10,000 Jokes and Toons on the site.
Free Daily General Jokes Email.
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--------------------

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--------------

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**BUSINESS-KNOW-HOW**

THE TEN PRINCIPLES OF SUCCESS

These rules apply whether you
want to succeed on the Internet, in the classroom,
in the boardroom, on the playing
field, on stage, or any other place . . .

1.  Show up.
2.  Pay attention.
3.  Ask questions.
4.  Get help before you really
     need it.
5.  Willingly help others. You
      won't succeed because
       they fail.
6.  "I can't" is not synonymous
      with "I don't want to."
7.  You don't have to "like" a
      task to excel at it.
8.  Curiosity always beats intelligence.
9.  The problem isn't the problem.
     How you handle the problem --
     that's the problem.
10. Don't even think of quitting!


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**ADVERTISING In The OnLine Exchange E-Zine**

SUCCESSFUL ADVERTISING STARTS HERE.....

What does Advertising in The OnLine Exchange mean?

  *Your AD is sent to over 20,000 opt-in subscribers.
  *Our Readers are all part of your Target Market.
  *E-zine advertising is Proven the Most effective
    Way to Advertise any business.
  *Very Affordable Prices and Packages are Available.
  *Your Business Deserves the Most reliable Advertising...
    and The OnLine Exchange has what you are looking for.

Come and See What we Mean....

http://www.marketingtrendz.com/advertising.htm

IMPORTANT****
We have now Launched our Holiday Advertising Specials.
Dates are booking very quickly, so you better start moving!
check out our holiday ad specials at:

http://www.marketingtrendz.com/holidaymain.htm

Ezine Advertising Works!!! Watch your business
Skyrocket!!


//////////////////////////////////////////


**THE ENCOURAGEMENT EXCHANGE**


TIME
====
Time is an equal opportunity employer. Each human being has exactly
the same number of hours and minutes every day.

Rich people can't buy more time. Scientists can't invent new minutes.
And you can't save time to spend on another day.

Even so, time is amazingly fair and forgiving. No matter how much time
you've wasted in the past, you still have an entire tomorrow.

Success depends upon using it wisely - - by planning and setting
priorities. Time is worth more than money, and by killing time,
we are killing our own chances of success.

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RECEIVE A FREE AD FROM THE ONLINE EXCHANGE

You can Earn a FREE Top Pick Classified AD with
The OnLine Exchange.  Please go to:

http://www.marketingtrendz.com/referal.htm

and see for yourself!

///////////////////////////////////////////////////

A Word From The Editor:

We hope you have enjoyed this issue of the
Online Exchange E-zine.

We would like to welcome all our New Subscribers.

I really filled this issue up with plenty of resources
and tools that I know you will find very helpful.  Between the
Exchange Ezine and our Marketplace Ezine, I am sure
you are gaining a lot of knowledge.  That is my main objective
to the Ezine in the first place.

I launched the Holiday Ad specials last Wednesday, and
I need to advise you all that space is filling up so fast, I
may be booked until after the New Year very quickly.
So, please reserve your space now.  It will delete a lot
of problems come the holiday season. You will not be able
to get your AD published in many of the high quality ezines.
Time is of much importance in this matter.  So visit our Holiday
site at:
http://www.marketingtrendz.com/holidaymain.htm

I hope you had a chance to read through our Marketplace
Ezine today.  The Info Marketing Tool is so cool!!! Plus all
the other goodies that we were able to research for you, I
feel will be very beneficial for your business.

If there is anything you would like to see more of in the
e-zine, or  any comments, questions, or
concerns you may have, please feel free to email me
anytime at:
mtrendz@cs.com


Best Regards,

Debbie Solomon
mtrendz@cs.com
================================
Until Next Time!
Debbie Solomon and Sara Hardy
Owners and Creators of
MarketingTrendz &
The Online Exchange E-zine
http://www.marketingtrendz.com
admin@marketingtrendz.com

===================================
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